Day of the 'UnGreens' – Dreaming up scary language to convince people global warming is really just like a scary movie

WUWT recently covered the lexicon shift at the White House: Lexicon Shift Alert: global warming gets another name change.

This seems generally harmless, but wait until you see the source of one of the names on that list: “Climate Disruption”.

global_warming_name_changesWe find out who thinks up new memes and names, it’s the University of Oregon. No, really, they sponsor this strange document that reads like a B movie script. And, they have reasons for thinking up such names.

They even have a “trick” for talking to the “UnGreen” people. Apparently, even though I have solar power on my home, own an electric car, and have other green tendencies, because I tend to look at natural variation explanations as a portion of the global warming puzzle, and because I do it (solar power) mostly for avoiding high energy prices, I’m apparently one of the “UnGreen”.

Here is the report:

CCBC%20Guide[1]

Source: http://www.climateaccess.org/sites/default/files/Climate%20Communications%20and%20Behavior%20Change.pdf

(h/t to reader Steve in Oregon)

Like with “Mike’s Nature Trick”, they have a language “trick” on page 37:

AGW_language_trick

Translation: make people tense and fearful by tapping into their base fears.

Like most liberal enterprises, they have a strong need to label and bin everyone so they can be managed. Here’s their table of labels for people on the same page. I found last one “UnGreens” to be laughable, almost like its a joke to them, like calling people the “undead” aka zombies.

The_ungreens

Here is how they say you should talk to “UnGreens”:

talking_to_ungreens

So after all the labeling, binning, and handwringing over people that don’t think as they do, they come up with the lexicon to combat the problem. From page 11:

AGW_names_OSU_lexicon

All of this is done with government grants, your tax dollars at work.

In our recent poll, “Irritable Climate Syndrome” took the top spot.

AGW_top_names

Given the “UnGreen” labeling and the feeling of this being nothing more than a bad horror movie script, I propose this for the next cover page of their work:

New_OSU_climate_cover

In case you don’t recognize the image, see this.

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Gail Combs
August 25, 2013 6:13 pm

vtruchan says:
August 25, 2013 at 8:05 am
….But remember that we are not the real target audience of these lies. Our children are being taught this stuff as we all so pithily speak in our Cone of Silence.
……….What does it matter what we say or know? We fail our children.
>>>>>>>>>>>>>>>>>>>>
First, WUWT has a lot of ‘Lurkers’ so we are not just an echo chamber. Second there is a huge amount of information available at this site. That means parents who lurk are well ARMED with solid data to defend their children from the brain washing and to also give them a very good lesson in looking at ALL the information before making a decision. This inoculates the child against propaganda. Once your eyes are opened to the B.S. taught in school and found in the news media you will never ever trust those sources again.
As another commenter said the trust in the government and government agencies (including schools) is at an all time low. Propaganda only works well if the people it is aimed at do not know it is propaganda and do not have access to alternate information. WUWT provides alternate information.
It is up to us as individuals to acquaint others with the fact alternate information exists. I have been handing out business cards with selected websites/articles listed for years. I also ask those I talk to to pass the information on to ten others if they find it interesting.

Gail Combs
August 25, 2013 6:17 pm

eyesonu says:
August 25, 2013 at 9:55 am
…. The Green category could well be referred to as the Gangrene group. There minds clearly seem to be rotting…..
>>>>>>>>>>>>>>>>
Oh MY, the visualization of the Gang Green Group with heads oozing…..

August 25, 2013 7:30 pm

Gail Combs says:
August 25, 2013 at 6:17 pm

eyesonu says:
August 25, 2013 at 9:55 am
…. The Green category could well be referred to as the Gangrene group. There minds clearly seem to be rotting…..

>>>>>>>>>>>>>>>>
Oh MY, the visualization of the Gang Green Group with heads oozing…..

===========================================================
Welcome to Zombieland!
(Time to stock up on Twinkies.)

Toto
August 25, 2013 10:47 pm

“reads like a B movie script” — Actually, it reads like a plan to set up a new call center to convert people to the Gaia religion. Why stop there? Why not try to convert everyone to be socialists too?

August 26, 2013 6:51 am

Janice Moore says August 25, 2013 at 12:25 am
…Single-parenting is so hard. I get tired of conservatives (with whom I largely agree on most issues) thoughtlessly bashing “single parents” in toto …

Funny, I don’t see that in print or on websites really anywhere, Janice. Perhaps more ‘perceived’ (OYP) than actual? Don’t mistake, BTW, what is purveyed on MSNBC or any other alphabet soup about the ‘opposition’ as having any validity … more than likely it is one more straw-man argument constructed for the purposes of ‘gaining mileage’ on certain issues …
.

August 26, 2013 6:59 am

Gail Combs says August 24, 2013 at 6:48 pm

Now people are noticing what is happening in their town meetings:
The Delphi Technique. Have you ever been Delphied …
(Interesting that the information has spread from the farming community)

It may be summed up easier than that: as one caller to a national talk-show put it (background info to put this into perspective):
“… today, my [elected] representative is coming to me as a representative of the government, not as my representative to the government.”
.

Todd
August 26, 2013 10:31 am

Bob Doppelt
Education
M.S. (Counseling Psychology), University of Oregon (1976)
M.S. (Recreation and Park Management) University of Oregon (1975)
B.S. (History) Lewis and Clark College, Portland, Oregon (1973)
And one bitchin’ combover
Ms. Pike has a Masters of Science in Environmental Communications from California State University-Fullerton and a Bachelor of Arts in Film and Communications and Environmental Science from McGill University. – See more at: http://www.changemakers.com/users/cara-pike#sthash.M6c5SgWY.dpuf
If you can’t learn science, learn to say Big Science Words in Science Communication Studies.
Meredith has a Bachelor of Arts in Urban Studies from Vassar College where she focused on the sociological impacts of the built environment, and a Masters of Public Administration in Public Policy Analysis from New York University’s Wagner Graduate School of Public Service.
I’m not sensing a lot Meteorology or Climatology in the above.

Gail Combs
August 26, 2013 10:46 am

_Jim says: August 26, 2013 at 6:59 am
It may be summed up easier than that: as one caller to a national talk-show put it (background info to put this into perspective):
“… today, my [elected] representative is coming to me as a representative of the government, not as my representative to the government.”
>>>>>>>>>>>>>>>>>>>>>
… and as representative[s] OF the government it is their job to convince us it was the voters idea in the first place. (Don’t want the illusion that we have a representative government to become too tattered.)

Janice Moore
August 26, 2013 12:05 pm

Well, Jim (at 6:51AM today), perhaps you are right, for the conservative authors and talk show radio hosts’ usually DON’T use the term “single parents.” They call them “single moms.”

Colin
August 26, 2013 1:03 pm

I’m an “UNGREEN”??? I was green and an environmentalist before a lot of these people were born and were absorbed by this religion. Mindless zombies the lot of them. I was concerned about the environment and into recycling before this got morphed into a money pit.

August 26, 2013 4:24 pm

I have never commented before. I am now to give you two thumbs up, five stars, and 4 banana stickers for that Sutherland Meme. That is hilarious.
[The mods request the four bananas instead. Mods]

Janice Moore
August 26, 2013 10:57 pm

Okay, Moderators! Here — you — go…….
BANANAS!

http://www.youtube.com/watch?v=s5YNlCxo43E

http://www.youtube.com/watch?v=6Tou8-Cz8is&list=PL5zeVuNd39nFOUDi5NM7X60ymTmjibczv
#(:))
Thanks for all your hard work to make WUWT the wonderful site it is.

Janice Moore
August 26, 2013 10:58 pm
Janice Moore
August 26, 2013 11:01 pm

That is SO WEIRD. Please forgive my disgustingly inept video posting. I even TESTED those links (all four) and they worked from my e mail In box. It is really weird that they will work from Microsoft’s “Windows Live Mail” but not from this Word site.
Well, you missed: 1) cute baby bunny eating a banana: 2) Harry Belafonte singing “Banana Boat Song.” BUMMER!!!

Hilary Ostrov (aka hro001)
August 27, 2013 10:02 pm

ICLEI Canada has a similar piece of propaganda that I stumbled across when I was trying to figure out the rhyme and/or reason behind my municipality’s decision to go gung-ho for putting money in Gore’s pocket via voluntary-for-now-but-eventually-mandatory separation of “organics only food scraps”.
Not sure what the date of the “birth” of the “UnGreens” might have been, but ICLEI’s 2012 made in Canada 112-page “guide”, Having the Climate Conversation: Strategies for Local Governments is somewhat more “traditional” in its marginalization efforts, having the (relative) decency for the most part to speak of “skeptics” – but eventually lumping them in with the twice mentioned d-word.
To add insult to injury, in a section (p. 101) they call, “CHALLENGE #5—DEALING WITH SKEPTICS AND DENIERS”, they include the following:

If you are faced with trying to explain something complex or contentious, there are several excellent resources online that can help with particularly difficult questions or issues:

And you’ll never guess what they consider to be “excellent resources”: Grist, SkS and Mandia’s flying circus, aka the Climate Science Rapid Response Team.
But on a somewhat more amusing/alarming note (depending on one’s perspective) I was thinking that for the next “reframing” of the greatest threat to the future of the planet™, I would like to nominate “climate inflation” 😉

August 31, 2013 1:42 pm

I gather the original poster has installed solar panels. If the reason is not climate change, what is it? And is that not a good enough reason to go further in reducing oil consumption?
I guess the climate will have to get a little more destructive before people (those insulated by relative prosperity, anyway) begin to take the crisis seriously. I’m no climate scientist, but i can recognize a scientific consensus when i see one.
People do not like to have their world views challenged; that’s just human. I just hope it’s not the end of humanity.

September 1, 2013 5:26 pm

wherein progressive propagandists propagate pulchritudiness postulations predicated to propel populations ito perpetual peonage.

gerjaison
December 26, 2016 10:34 am

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