Day of the 'UnGreens' – Dreaming up scary language to convince people global warming is really just like a scary movie

WUWT recently covered the lexicon shift at the White House: Lexicon Shift Alert: global warming gets another name change.

This seems generally harmless, but wait until you see the source of one of the names on that list: “Climate Disruption”.

global_warming_name_changesWe find out who thinks up new memes and names, it’s the University of Oregon. No, really, they sponsor this strange document that reads like a B movie script. And, they have reasons for thinking up such names.

They even have a “trick” for talking to the “UnGreen” people. Apparently, even though I have solar power on my home, own an electric car, and have other green tendencies, because I tend to look at natural variation explanations as a portion of the global warming puzzle, and because I do it (solar power) mostly for avoiding high energy prices, I’m apparently one of the “UnGreen”.

Here is the report:

CCBC%20Guide[1]

Source: http://www.climateaccess.org/sites/default/files/Climate%20Communications%20and%20Behavior%20Change.pdf

(h/t to reader Steve in Oregon)

Like with “Mike’s Nature Trick”, they have a language “trick” on page 37:

AGW_language_trick

Translation: make people tense and fearful by tapping into their base fears.

Like most liberal enterprises, they have a strong need to label and bin everyone so they can be managed. Here’s their table of labels for people on the same page. I found last one “UnGreens” to be laughable, almost like its a joke to them, like calling people the “undead” aka zombies.

The_ungreens

Here is how they say you should talk to “UnGreens”:

talking_to_ungreens

So after all the labeling, binning, and handwringing over people that don’t think as they do, they come up with the lexicon to combat the problem. From page 11:

AGW_names_OSU_lexicon

All of this is done with government grants, your tax dollars at work.

In our recent poll, “Irritable Climate Syndrome” took the top spot.

AGW_top_names

Given the “UnGreen” labeling and the feeling of this being nothing more than a bad horror movie script, I propose this for the next cover page of their work:

New_OSU_climate_cover

In case you don’t recognize the image, see this.

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Txomin
August 25, 2013 3:51 am

The guide is to keep believers in line, pleased with a fictitious (and delusional) sense of superiority. Let’s not forget that these “liberals” don’t even know what the word liberal actually means, politically or otherwise.

lurker, passing through laughing
August 25, 2013 4:02 am

It is a small step from “Ungreen” to “Undead”. Once one is a member of the undead. that person is a zombie. It is OK to shoot zombies to stop them.
Someone else on this thread already said this is 10:10 without blowing up the children. This is in a way worse than 10:10. It connect skeptics to the most popular metaphor in pop culture that justifies whole sale slaughter of those who are different.
Notice also that once again AGW fanatics have to rely on de-legitimizing those who disagree with their apocalyptic clap trap not by offering evidence of their apocalypse but instead by making them bad people.
AGW is a shallow reactionary secularized religion, and its fanatics/fundies/true believers are working themselves up to the worst sorts of fanatic actions on the unbelievers.
And I bet that tax payer money helped to write this bit of trash.

lurker, passing through laughing
August 25, 2013 4:06 am

Moderator,
There are some severely off topic, thread destroying posts up thread you might want to review.
Reply; Please identify the posts you are referring to, Thanks, — mod,]

lurker, passing through laughing
August 25, 2013 4:14 am

Sean says: August 24, 2013 at 11:45 am
Sean,
You have pegged it well: Specific points, fact based. AGW policies are not only failing to do anything at all about the climate, they are hurting people and the environment. Your list is great:
“You know, it’s actually a pretty good ploy and both sides can play this game.
For instance, you could say that I am so UnGreen that:
I’d like to use food to feed people rather than power my car with distilled spirits.
I don’t like the large dead zone in the Gulf of Mexico that results from corn fertilization to make those distilled spirits.
I don’t like that the finite aquifer resources in the Midwest are being pumped at record rates to water the corn on marginal land to fill my tank with distilled spirits.
I don’ like that Brazil is cutting it’s rainforests and savanna to grow sugar cane so I can fill my tank with distilled spirits.
I don’t like that a large portion of the woodland marshes in the Carolinas are going to be harvested to make wood pellets to burn in power plants in the UK in the name of renewable energy.
I don’t like that Indonesian rainforests are being cut down to make room for palm oil plantation to satisfy European biodiesel requirements
I don’t like that orangutans are loosing their Indonesian rain forest habitat to palm oil plantations.
I don’t like that raptors are being killed so I can run my air conditioning guilt free on hot afternoons.
I don’t like that raising the price of energy with green mandates is going to make the poor in rural areas much poorer as they have to devote more of their income to energy purchases.
I don’t like that hourly laborers who make things in the US will be less competitive on the global market because power prices drive up costs.
I don’t like that it takes 3 years for a solar panel to recover the energy that went into its manufacture.
I don’t like that this solar panel is more likely to end up in a place with high subsidies as opposed to high sunlight because that’s the way these things really make money.
I don’t like that human rights are being trampled in this country and in third world countries because some Wall Street banker is making money on carbon credits.
I don’t like that the Chinese are making refrigerant bi-products that have consumed 46% of the carbon offsets to destroy.
I don’t like it that some people in academia think democracy must go because only a totalitarian government could takes the steps to control a perceived climate problems with solutions that will likely be ineffective.
I could go on and on but I hope you get my drift. There is a tremendous amount of environmental harm being done in the name of climate change mitigation and more onerous things may soon follow. It’s time to point out that their “solutions” have consequences on the things they care about as well.”
Add to your excellent list the increase in food prices caused by the wasteful AGW policy of mandating that food be turned into fuel helped cause the chaos in the Middle East that has killed thousands so far and threatens much worse.

Aruna
August 25, 2013 4:18 am

Nevertheless, I love their football team. I am sure a few in the Fan flock are actually quaking ducks.

August 25, 2013 4:51 am

Reblogged this on Johnsono ne'Blog'as and commented:
More govt. newspeak on same BS

Yancey Ward
August 25, 2013 7:31 am

I like to think that The Onion and SyFy Channel are broadcasts from the future rather than fiction. So, what climate calamities are those two telling us about today, and you can determine what the alarmist community will be on about tomorrow.

ferdberple
August 25, 2013 7:56 am

North America and the EU have some of the cleanest and healthiest environments on the planet. Travel to a poor country and you will see garbage everywhere. If it is warm there will also be flies everywhere. In the cities of the poor countries air pollution is terrible.
Yet these poor countries typically have very low CO2 pollution per capita, so why is their overall pollution so high?

ferdberple
August 25, 2013 8:04 am

customer segmentation is standard marketing practice. you cluster your customers by attributes, then test market a sample to discover what works against each segment, then expand the program based on the results.

August 25, 2013 8:05 am

All very pithy comments, indeed… more than just preaching to the choir because so many come to this site.
But remember that we are not the real target audience of these lies. Our children are being taught this stuff as we all so pithily speak in our Cone of Silence.
Yes, more and more are coming to the realization of this attempt to brainwash, but at the same time our young children are coming to believe that we’re just dinosaurs. Just like White Privilege is taught as a matter of routine to our youngest. No, we don’t teach opportunity for all, we teach “fairness” as if it’s a mutually exclusive idea.
What does it matter what we say or know? We fail our children.

Mark
August 25, 2013 8:11 am

Andy Wilkins says:
It advises the eco-minions that “if you’re not a scientist, don’t argue the fine points of science” with sceptics.
They’ve basically admitted in one sentence that most tree-huggers haven’t got a clue about the science behind the Earth’s climate, so a sceptic would kick their butts when it came to a proper technical discussion about gorebull warmuning

Is this also a backhanded way of admitting that “sceptics” often are [knowledgeable] about science?

Editor
August 25, 2013 8:18 am

george e. smith says:
August 24, 2013 at 10:02 pm
“””””……Ric Werme says:
August 24, 2013 at 3:56 pm

Ric, it’s probably at least as safe as putting the kid in a trundler, that is dragged along behind the bike, …

Like this? http://wermenh.com/images/han_in_bk_trailer.jpg I think we did have a helmet for her then, at least she was wearing one on the day I discovered the trailer could flip over readily. She wasn’t too pleased about that.
http://wermenh.com/rstevew.html has more related to a preserved USENET flame war and “… morons who tend to do things with their wives and children that they’d NEVER xxxxing try with delicate machinery!”

Editor
August 25, 2013 8:20 am

lurker, passing through laughing says:
August 25, 2013 at 4:06 am
> There are some severely off topic, thread destroying posts up thread
How could this post possibly get destroyed?

Big Don
August 25, 2013 8:32 am

This has clearly become a new age religion. These people appear to be true believing, eco-evangelists, wanting to save the masses, preparing to go on a crusade. And its not good enough that people behave in compliance to the green religious values — they have to BELIEVE in them. “Green” is nothing but a cult.

eyesonu
August 25, 2013 9:55 am

So it seems these clowns categorize from the top that one is either Green or Ungreen.
Fair enough. The Green category could well be referred to as the Gangrene group. There minds clearly seem to be rotting.
Now that would place the Ungreens in the category as those who have been cured of the rotting issue. Climategate and the rise of skeptical blogs were quite a disinfectant that led to my cure. I have recovered and am now Ungreen. Life is good!

Lars P
August 25, 2013 10:07 am

I agree with several posters here on that photo with the baby on the bicycle.
A child is a child and may make a sudden movement which would come at an unexpected moment, just when the lady tries to signal she wants to drive to the left and maybe there is also a bump on the road.
I guess the probability for her to fall down with the child is much higher then the probability their models to be right.
Insanity, green is thy name.
Sean says:
August 24, 2013 at 11:45 am
… It’s time to point out that their “solutions” have consequences on the things they care about as well.
Sean what makes you think they care about nature or about poverty?
The disguise of “climate protection” as “environmentalism” And justify all the environmental damage done by the higher “climate target”. Only accepting this substitution can all the damages done by “green energy” be accepted.
I guess it is not so much only to scare people but also to build in them the new code of ethics according to the new religion. Moving from absolute to relative. Honesty is no longer an absolute value. It has value only relative to the religion – which explains their way of acting.
Some elements of the new religion are here: “everything is connected”. The Gaya religion club knocks at the door.
Interesting times we are living in.
Big Don says:
August 25, 2013 at 8:32 am
This has clearly become a new age religion.
Exactly

phlogiston
August 25, 2013 10:11 am

This weeks “economist” has a nice book review about the new book by Mark Liebovich about Washington Politics, “This Town: Two parties and a funeral – plus plenty of valet parking! – in America’s gilded capital”
Check it out here
I like the final comment of the review: “Washington’s narcissism has reached the point where it is narcissistic even about its own ghastliness”.

Lars P
August 25, 2013 10:21 am

Berényi Péter says:
August 24, 2013 at 11:35 am
Climate Failure is my preferred choice.
Oh yes, it gets my vote too.

Sean
August 25, 2013 11:27 am

To Lars P’
You posed the question, “Sean what makes you think they care about nature or about poverty?” The answer really has to do with who “they” are. If you meant the authoritarian in the environmental movement, I suspect they are more concerned about dictating how people should behave rather than outcomes. But most people who buy into the “save the planet” memo mostly want to live their lives and feel they’ve made a positive impact on the world for their effort. In other words, I assume their motives are honest. If you give them good reasons for why a solution may not be as simple or as easy as it first sounds, you’ll at least get people thinking and maybe they’ll start an honest debate about risks, rewards and consequences.

August 25, 2013 12:11 pm

The list of “degrees of belief” is so ill-informed from an economics perspective that I can’t believe the author(s) attended college. The first degree “Everything is connected, and our daily actions have an impact on the environment” is a statement that I, as a conservative/libertarian, agree. The first part in my opinion is about markets and how cooperation emerges from markets making us connected with people all around the world every day through the products and services we choose to consume. The second “and our daily actions have an impact on the environment” is just a clever re-statement of the first where the emergent order of markets has an impact on the environment which is outside of a formal market. So, the greenest Americans like markets (whether they know it or not) and would prefer market solutions to externalities where common pool resources are used as if they were a pollution sink. Bringing negative externalities into markets through regulation or taxation has worked largely at minimal expense because clever people figure out how to do things better and cheaper.
The frame of these “degrees” of separation seem to be playing to hubris rather than really useful or informative classifications.

Lars P
August 25, 2013 12:25 pm

Sean says:
August 25, 2013 at 11:27 am
Yes Sean, that makes the point.

3x2
August 25, 2013 3:38 pm

While they enjoy spending time outdoors, they reject the notion of environmentalism and environmentalists because of the political ideology associated with those concepts.
Well they got that bit right.
No, Eco Loons, I really don’t want to become a card carrying member of your £cuked up, green book waving, ‘movement’. We know exactly where such ‘movements’ end..

TomR,Worc,MA
August 25, 2013 4:48 pm

Hey Max …….
If you have a blog and nobody shows up, is it real or imaginary?

Steve Oregon
August 25, 2013 5:06 pm

Folks,
I’m sure many of you realize this need not be used to fool the masses.
Just public officials.
Please be sure and take a look at this current official action …
http://www.oregonmetro.gov/index.cfm/go/by.web/id=36945
…in order to better understand how those guidelines for communication and behavior change from 2010 have been used to implement what is happening today.
This thread is about something crafted 3 years ago. It has clearly been implemented to manipulate public officials into taking action most of the masses are not even aware of.
And while oregonmetro.gov is enacting phases of the “Climate Smart Communities Scenarios Project” all of this is going on
The Climate Leadership Initiative (2010)
Visit us online:
http://climlead.uoregon.edu
http://www.thesocialcapitalproject.org

Gail Combs
August 25, 2013 5:51 pm

wayne says:
August 24, 2013 at 10:52 pm
No word for this but PROPOGANDA, clear and simple. Another would be PROFILING of people smart enough to not buy into this “Anthropogenic Global Warming” movement by what ever words they want to use to describe it on a given day.
>>>>>>>>>>>>>>>>>>>>>>
YOu missed the last two steps, already in place.
1. Secret collection of data on American citizens.

The Obama administration on Wednesday declassified opinions from a secret court that oversees government surveillance showing the National Security Agency was broadly collecting domestic Internet communications of Americans and misrepresenting the scope of that effort to the court.
The three opinions include one from October 2011 by U.S. District Judge John Bates, who scolded government lawyers that the NSA had, for the third time in less than three years, belatedly acknowledged it was collecting more data than it was legally allowed to.….
http://www.cnn.com/2013/08/21/politics/nsa-fisa-court

2. SECRET COURTS

Under the Foreign Intelligence Surveillance Act (most commonly known as FISA), a secret intelligence court was created to authorize government wiretaps in foreign intelligence investigations. Since its initial enactment, FISA has been steadily expanded in ways that pose an increasing threat to individual rights.
Under FISA procedures, all hearings and decisions are conducted in secret. The Department of Justice has not disclosed even the most basic information about the court’s activities despite repeated requests from Congress, the American Civil Liberties Union and other advocacy groups.
Furthermore, by skirting reports of illegal warrants and unlawful surveillance by the FISA court itself, the FISA Court of Appeals and the U.S. Supreme Court have failed to address several fundamental issues. It is critical that the Congress ensure our judicial system is lawful and proper by providing proper oversight of this secret court.
A bipartisan group of Senators, including Charles Grassley (R-IA) and Patrick Leahy (D-VT), have introduced legislation called the FISA Oversight Bill (S. 436) that would ensure our elected officials are able to provide appropriate oversight over the secret FISA court. This bill would not hinder law enforcement but instead would simply require the public accounting of basic information such as the number of Americans subjected to surveillance under FISA and the number of times that FISA information has been used for law enforcement purposes.
https://www.aclu.org/support-oversight-secret-fisa-court

Put together those two issues do not sound good.