Claim: Consumers care about carbon footprint

This study reminded me of one of the most ridiculous green marketing campaigns ever, “carbon free” Domino sugar.


My view is that the only consumers that care about a carbon footprint are the ones incapable of understanding what they are being sold.

Do consumers care about carbon emitted during the lifecycle of consumer goods?


How much do consumers care about the carbon footprint of the products they buy? Would they care more if the goods were labeled with emissions data? Does it matter at which stage in the lifecycle of a product the carbon is emitted? Research published in the International Journal of Environmental Policy and Decision Making offers a way to find out.

Christopher Groening of the College of Business Administration, at Kent State University, in Ohio and colleagues Jeffrey Inman of the University of Pittsburgh and William Ross of the University of Connecticut, have developed and tested a framework based on the consumer’s accountability for the carbon emitted. Study participants view a carbon footprint label akin to labels that have appeared on some existing products. The label displays the carbon dioxide emissions associated with their production, transportation, usage and disposal, thus giving an indication to the buyer the likely impact on climate change of buying a particular product.

In the first group of studies, the research team established that carbon emissions and a carbon emissions label would indeed play a role in consumer product decisions, although not as great a role as price. In a second set of studies, the team found that emissions associated with usage were most important to consumers followed by the transportation and disposal stages. The carbon footprint of the manufacturing process was considered less important to consumers than the other stages in the product’s lifecycle because it is more distal from the consumer’s control. That is, the participants felt they were less accountable for carbon emitted during manufacture as opposed to the usage stage. Consumers value recycling a product, but the researchers found that, overall, the consumers would prefer manufacturers to offset carbon emissions rather than having to address the problem directly themselves.

Consumers are increasingly concerned with climate change issues, government legislation is being put in place and already carbon labeling is appearing on some products. “We find that participants not only take the carbon label into account when making product decisions, but they want detailed information on the label,” the researchers explain. They suggest that companies should prepare for how carbon emissions labels might affect future consumer choice.


Groening, C., Inman, J.J. and Ross Jr., W.T. (2015) ‘The role of carbon emissions in consumer purchase decisions’, Int. J. Environmental Policy and Decision Making, Vol. 1, No. 4, pp.261-296.

184 thoughts on “Claim: Consumers care about carbon footprint

    • George, the answer is you can’t. Hence why that “carbon free” marketing label was so ridiculous. Only the scientifically ignorant would not notice how silly that label on sugar is. sadly there are alot of scientifically ignorance consumers in this world.

      • Well when I go with my wife to the Sunnyvale down town farmers market (tomorrow), to pay twice the price for organic vegies, I delight in telling the vendors, trying to sell stuff we don’t buy, that I never eat organic foods, because they have poisonous carbon in them.
        The very best cauliflower that is sold there is sold by a non organic family farmer. I buy one of his every two weeks. Cheap too.

    • My thoughts exactly. Sucrose is a common, naturally occurring carbohydrate found in many plants and plant parts. The molecule is a disaccharide combination of the monosaccharides glucose and fructose with the formula C12H22O11.
      For those who are a little…er…slow, the C in the formula stands for Carbon.

      • JimB — good one.
        And those bags of sugar just magically appeared on the shelves *POOF* — perhaps, at the wave of the wand of the same fairy who makes CO2 control the earth’s climate…. or at the very least were hauled there on the backs of thousands of leaf-clothed, seed-eating, bamboo bicycle-riding, CO2-capture-masked (okay, they made that one out of plastic, but they use them over and over and over, so it’s okay — full of germs, but, “cool”), old hippies.

      • So are you saying that carbon-free sugar is crystallized water? what a concept. I hope they get a better container once it absorbs enough energy to de-crystalize.

      • CORRECTION (per a friendly reminder from JustSomeOldGuy (an “old hippy”)): “… bamboo bicycle-riding… old hippies eco-control freaks.”
        Nope. I don’t care if I offend the eco-control freaks of the world.

    • Well it would certainly be low calorie if it was carbon free. There’s a big market if you can supply carbon free sugar.

      • Well if it still contains Hydrogen, and doesn’t contain Oxygen, then it is not likely to be low calorie.
        It’s the Oxygen in it that makes it low calorie; same as in gasoline. Add an alcohol or ether to gasoline, and you are simply adding H2O to the gas, and the lower energy content demonstrates that.

    • Just what does Domino make their sugar out of if it is Carbon free? The chemical or molecular formula for sucrose is C12H22O11, which means each molecule of sugar contains 12 carbon atoms, 22 hydrogen atoms and 11 oxygen atoms.

    • George that is so last century. Since you’re not a certified Climate Scientist you’d best leave this to the experts. All you need to do is pay the taxes necessary to save the planet. Leave it to those in charge, don’t worry be happy and also guilty for walking around in a sack full of carbon!

      • Bad example, there are plenty of salts that contain no sodium. A salt is simply any compound produced by the neutralization reaction of an acid and a base, most are of course rather toxic. When it comes to table salt potassium chloride is the main product marketed in this way. Sugar however has to contain carbon by definition. Even the zero/low calorie sugars like d-tagatose and l-sucrose contain carbon.

    • If it didn’t have Carbon then, by definition it couldn’t be organic. I hate it when my sugar is inorganic [but then, I never did well in organic chemistry anyway]. /sarc – for those who need it!

    • From what I remember of basic chemistry carbon free sugar would be water. C12H22O11 minus the C12 would be 11H2O. At least it was when I went to school.

      • Do they still teach that in school? Or would it confuse the poor students too much? We can’t have them questioning authority now can we.

  1. If these wackadoodles are truly serious, they should take it a step further and refuse to consume anything containing carbon. That the rest of us would be mercifully rid of their presence within a month is totally beside the point, of course.

  2. Prima fascie fraud. How, pray tell, is any product produced with no energy? or shipped?
    It seems as if it is a “carbon offset” marketing ploy, the most hypocritical concept since indulgences.

    • Just one more ridiculous, empty marketing hook from the same family as “All Natural” and “Heart Healthy.” In short, BS in a basket. File under “Ridiculae,” please!

    • Rental Car companies are letting people “buy” carbon offsets. Just where in the world does that money go?
      I smell a class action brewing when this climate charade ends.

      “Hertz charges customers who want to reserve a fuel-efficient “green” car an extra $3 to $5 a day to guarantee that Hertz will not trade them up to a gas guzzler if there are no green cars on the lot. Richard D. Broome, vice president of corporate affairs, said that the incremental cost covered the logistics of ensuring that the cars were available.”
      Sounds like a profit center to me.

      • It costs money to move cars between lots when inventory of the desired type will not be available. A charge like this allows you to assign those costs to the people who value that service. It’s a standard pricing practice for any industry where money is earned and lost based on differentiated pricing for providing extra services and add-ons for what would otherwise be a commodity.
        Definitely not its own profit center, but the logistics program supporting it may have its own cost center.

        • OK, so I get that it’s not free money for Hertz, but your explanation makes the effort seem self-defeating. It appears the emissions of that extra vehicle movement probably outweigh the emissions saved by the smaller car. All in all, just more assuaging of guilt and virtue signaling by the purchase of environmental indulgences.

      • Doug Wenzel,
        That is how it is supposed to work: without government intervention. If people want to pay more to assure they, themselves, are driving a “green” car, then let them do so.
        We shouldn’t mandate that no one drives a Tesla or a Leaf, we should only require that they do so on their dime and not the tax payers’.

    • A similar technique to offsets allows manufacturers to claim “all renewable energy” usage when in reality it’s just buying “wind credits” at a higher price and then using the same electricity everyone else does. Unless there’s no power line going into a business from the grid, the business is not using 100% renewable energy. It’s pretty much a lie to say they are.

      • I wonder how many times the same kilowatt-hour gets sold? I’m thinking of the show The Producers.

    • Since it is fraud, shouldn’t they be “punished”? If they do it in more than 1 state, are they liable for RICO charges? At the least consumers could sue for the return of their money.

  3. Interesting
    Sucrose C12 H22 O11 (following the general formula Cn [H2O]n – 1)
    Last I checked, “C”= Carbon.
    To have TRUELY “Carbon Free” Sugar, you would simply have bags of Water

  4. The chemical formula for sugar is C12H22O11. I don’t know what they have in that bag if it’s only H22O11, but I wouldn’t put it in my coffee.

    • A couple of generations of failing math and science education and they’ve got the populace right where they want them. Pity the next generation of innovations will come out of Guangzhou or Bangalore . . . and eat our lunch.

  5. That sounds like someone desperate to get a paper published. It also sounds like someone with a background in marketing.

  6. How such labelling affects consumer choice? I for one avoid such products like the plague, even if I have to pay somewhat more for a product that’s simply and honestly described. I recently threw a fellow out who wanted to sell me “green” electric power, saying he could come back with a tariff that guarantees me 100% nuclear power being delivered. That might tempt me to change my present contract.
    But then, I react similarly to products advertised loudly and obnoxiously via radio, TV, website popups or flyers stuffing my snail-mailbox, so I guess I might not be representative for the hoi-polloi target audience they are investigating… Or am I?

    • Well, Chris Z., I’m kinda “hoi-polloi,” and I am an ANTI-green consumer. If I have a choice, I refuse to buy anything “green.” Or “sustainable.”

      • I had something similar when someone tried to sell me “green” electricity, I said I would prefer cheep coal/nuclear produced electricity and those that want the “green” version should be directly linked to the windmills/solar panels and so could enjoy life with many blackouts and no heat. They took my response as a no.
        James Bull

      • LOL 🙂
        And he IS worried… because it is melting and there are no seals in sight…. he is actually quite young and is crying, “OooooOOOOOOooooo, Aaaaallllffreeeeed (his more wily twin who put him up to this to keep brother out of his favorite hunting ground)!! Th-th-th-this is get—ting sc-sc-scary!!”
        Twenty seconds later and the photographer would have missed that shot — SPLASH! — into the water went Bogie, paddling with all his might for the shore…… then, PAD — PAD — PAD, up the beach and over a rise where, looking down …. HE SAW HIS BROTHER SITTING THERE EATING A SEAL AND GOT REALLY, REALLY, MAD!

  7. Umm, yes it’s a stupid label for a bag of sugar, but it *does not* mean there is no carbon in the bag.
    It means that the manufacturing process is carbon-neutral in terms of CO2 emissions, so the processing plant might be solar powered.
    Let’s keep the focus on *real* issues, not on stupid “gotcha!” moments.

      • Hi Janice,
        Just last week I responded to our office manager (secretary) and said that “its not moot point, its MOO point, like a cows opinion … it doesn’t matter”.
        After telling me I was wrong she looked up “moot” in the dictionary that she still keeps next to her desk ( as I stood there tying to look believable). She confirmed that there is no such thing as Moo point, but we also learned that the primary/first listed definition of Moot is:
        “debatable and open for discussion”.
        The second definition is (as I always thought): “a meaningless point, something that doesn’t matter, no practical significance.”
        The definitions seem to contradict each other, so I won’t use “moot” anymore; I’m gonna stick with “Moo”.

    • The fact that they are deliberately trying to deceive people *is* an issue. Sure, legally they can say “CarbonFree”, but you have to know what you pointed out to understand what it really means. To be truthful, the bag should say “CarbonNeutral”. But that just isn’t as cool (or deceptive) as “CarbonFree”.

      • How could they EVER claim that sugar is carbon free. There’s 12 carbons in every molecule. This is a silliness issue, and I hope they get nailed for false advertising.

      • My wife, an R.N., worked at a contraception clinic that was mostly used by college girls. Many refused to take birth control pills. My wife would ask, “Do you smoke? Sometimes. Do you drink alcohol? Of course. Do you smoke pot or use drugs? Sure. Why don’t you want to use birth control pills? I don’t want to put any chemicals in my body!” This is absolutely a true story. We live in a nation of imbeciles.

    • Peter:
      “Carbon free sugar” is on a par with “Contains no chemicals”.
      Such untrue advertising excuses need to be ridiculed to prevent them misleading scientifically uninformed consumers.
      Let’s keep the focus on *real* issues such as advertising excuses, not on stupid excuses for advertising excesses.

      • It is worse than that. The original article claimed that the most important aspect of “carbon emissions” labeling was “usage”. That was the point, not the manufacturing process. How does a consumer “use” a bag of sugar without producing carbon emissions?

    • from that simplistically naive post, I think Peter’s last name must be Pan He doesn’t want to grow up and his best friend is a fairy with bells. Peter thinking it doesn’t make it so.

    • The bag is deceptive AND their claim of carbon neutrality is bogus. They get credit for a “green” energy plant, which burns sugar cane fiber and waste wood products. According to Domino, the wood products would have otherwise been sequestered in a landfill. Burning destined-to-be-buried wood instead of natural gas for power increases C02 emissions.

      • Actually, that’s how the juice from the sugar cane was concentrated several hundred years ago.
        Sugar was almost as valuable as gold!

    • Peter
      February 26, 2016 at 10:43 am
      Umm, yes it’s a stupid label for a bag of sugar, but it *does not* mean there is no carbon in the bag.
      It means that the manufacturing process is carbon-neutral in terms of CO2 emissions, so the processing plant might be solar powered.
      Let’s keep the focus on *real* issues, not on stupid “gotcha!” moments.
      The trems:
      Carbon Free & Carbon Neutral
      mean two completely different things
      as Carbon Free should be spelled
      a r b o n F r e e (No “C” involved)

      • @Bryan A…good call. It is common knowledge that CO2 is referred to as “carbon”. Saves time and calls up images of black soot. So, the statement “Carbon Free” means a CO2 free product. Production process, transportation are not in question at point of purchase. If a label lacks that statement then we must assume as consumers it is loaded with CO2 and bad for the environment. Who would buy a bag of sugar anyway?

      • @Rascal…”Robert-where did you study science and English. Carbon is not carbon dioxide.” No, no. You misunderstand. It’s not me that calls CO2 carbon. It is the warmist, as in “carbon pollution” by which they mean CO2 from the burning of fossil fuels. Their goal is to associate driving cars with carbon black in the mind of the public. CO2 is colorless, odorless, non-toxic and essential for life on earth. No matter; it must be defamed. In their minds “carbon” means “CO2” in the public forum. It is not possible that people in the sugar industry are unaware that sugar is made from carbon (C). When they say “carbon free” they do not mean “C” free. They mean “CO2” free. And so it is; except for trace amounts from the atmosphere.

        • Robert from what i heard in that sugar video, they mean carbon neutral. Not a very good marketing phrase is it?

      • Robert – you are letting them off the hook, when you know better and should refuse to use their terminology. It makes you look as foolish as they are, They have succeeded in getting their points across because “everyone” knows that _____ whatever they choose to say.

  8. I know now that all I ever believed is false. There is no truth only BS. If you can make up a good story you can make money, get a PHD, and sell sugar to throngs of morons just clamoring to feel smart. My God I am disappointed.

    • Once I took a course in argumentative writing which covered doublespeak, I can’t stop seeing it. Everywhere.

      • “Doublespeak”. Maybe someone out there can come with a one-liner that combines “doublespeak” with, “Repeat a lie often enough and people will believe it.”
        Maybe something like:
        “Sell a false impression often enough and people will buy it.”??

  9. Heh. SOME Americans may be fooled (those congenitally predetermined to follow cult leaders, mainly), but the AVERAGE JOE AND MARIA, uh-uh. They ain’t buyin’ it. They want: great flavor, good value, happy family associations, and (check out the final ad in below video) the yoots still delight in defying authority. Yeah, yeah, they do appear to have been brainwashed by the “artificial ingredients and preservatives” propaganda, but not one mention of “organic” (yay!).
    These ads cost a LOT of money to produce. They were not put together willy-nilly. The are excellent evidence for what the average American thinks about “organic” and “carbon-friendly.” Not much. LOLOLOLOLOL.
    Fast Food TV ads (2015) — youtube

    Take heart, all you battle-weary science realists: truth will win has won!
    AGWers are seen as “the Man” by young people: so, they just laugh at them, now.
    Only old hippies are really into AGW anymore.
    That’s why the AGWers (i.e., Big Wind, et. al., ultimately) are screaming so loudly these days, “LISTEN TO UUUUUUUSSSSS!” Virtually nobody is.

    • It’s good to see you back. So much for friendly greetings – now down to business. I’m afraid the evidence you’re offering for your hypothesis is merely anecdotal and in fact could also be interpreted in a way that would support the exact opposite theory. The cost of the production could be evidence that KFC is desperately trying to hold on to a dwindling number of consumers as the public shifts to what might be characterized as gastronomic equivalent of the 14th Century Flagellants. Mortification of the taste buds by bland good-for-you even if it tastes like cardboard food may be the penitence required to appease the angry CO2 god and save the planet. By the way, I’m an old hippie and AGW is nonsense.

      • Hi, JAOG 🙂 — thanks. Good to be here, especially when friendly old hippies take the time to talk to me. I really need to stop using that term, “hippy,” like that. I’m glad you said something. I know enough hippies to know that, while the majority of them are kind of naïve (not you, not you!), they are not USUALLY into telling other people what to do and pushing junk like AGW. It was sloppy writing in my part.
        It is the control-freak, self-styled, “environmentalist,” (old and young, but, there are a lot more “old,” now) who are the main AGW true believers.
        I’ll leave the rest of your interesting comment aside. That’s the kind of “debate” one should have face to face, preferably over a pizza (NOT a “fast-food” one!). Written communication is SO limited!
        Shalom and much happiness to you,

    • Reminds me of something I read recently. After his separation, he was, I’ll say “disappointed” in what he had founded. He said something along the lines of, “They’re now selling fried dough wrapped around some chicken.”
      Genuine scientist must think much the same thing about CAGW the more they look into it.

  10. Would it be a “hate crime” to offer, out of the goodness of my heart and for a small fee, to liberate the carbon from the bodies of the carbonophobes?
    It seems to be their hearts desire, to be clean and pure of all carbon.
    Now while this is an insane POV for a carbon based life form, the customer is always right.
    They state carbon is poison,pollution and demonize this vital component at every opportunity, how could they refuse a “cleansing”
    Now all sarcasm aside, That description of the rank and file activists being willing to do anything, commit insane crimes to “save the planet”
    Anything except get a scientific education, learn something about the world they depend on.
    This kind of mass hysteria is embarrassing and those whipping it up are best described by an old label;Evil.

  11. My favourite “green product” is Eco Harddrives for computers. Outside the server world, hard drives used to spin at 7200 RPM and 5400 RPM for the longest time – the 5400 variety simply being the budget variety. But when eco this and green that BS started emerging everywhere, suddenly eco-hard drives started entering the market. And what was so eco about them? New technology? No, they simply branded the traditional 5400 RPM drives green or eco, because they naturally used slightly less energy than the 7200 RPM variety due the lower spindle speed… 🙂 And so it has been for the past 20 years. Nice !

    • The WD “Green” drives are the absolute worst. The “conserve” energy by spinning down after being idle for just 7 seconds. This means that they are constantly spinning up and down which wears out the drives much faster than non-green drives.

      • I agree. I have had two Topfield PVR’s fitted with the WD 500GB “Green” drives and BOTH failed just outside the warranty period. One actually went up in smoke! So I installed a 2TB Seagate Consumer Electronics drive (No ECC) in each. And have been perfect for a couple of years now.

  12. I’m the CTO and a founding partner of a technology company with global reach and a large customer base. The company was founded in 1994.
    In my years of product development and distribution, I have never had a customer ask once, “what is the carbon footprint of your products?” I don’t really expect that I ever will. Most of my customers, willing to opine, think global warming is way overplayed and driven by political gain. But, then again, my customers are highly educated (doctors, engineers, corporate officers, etc…) and see past the hype of CAGW alarmism.
    I have no reason to believe my placing a carbon footprint label on my products would sway a single prospective buyer.

    • Mild disagreement. It would certainly sway this customer – I’d avoid your product like the plague.

      • Then you should put your money where your ideologically driven mouth is and not buy any products that don’t list their carbon footprint. That would be something like 99.7%. Good luck shopping!

  13. Slightly off-topic, but just recently we’ve had a number of newspaper articles over here in the UK regarding the ‘Gluten-free’ scam. Supermarkets selling ‘Gluten-free’ versions of stuff that DOESN’T CONTAIN GLUTEN ANYWAY! And charging twice as much for it. Yes, there are a lot of stupid sheeple out there who will fall for advertising campaigns like this.

    • Not quite true about gluten free. Some people are so sensitive to gluten that if rice for example is prepared on a surface previously used for wheat products and not thoroughly cleaned, they can suffer ill health. The gluten free label is an assurance of freedom from gluten contamination which would not necessarily be the case for the same products in plain packaging.

  14. Here’s their side of the story:

    Our certification is unique because our Florida-farmed products’ carbon neutrality is the result of our own production and supply of clean, renewable energy, which replaces the use of fossil fuels. Our renewable energy facility generates eco-friendly power for our sugar milling and refining operations as well as tens of thousands of homes. link

    Black is White. War is Peace. Sugar is Carbon Free. etc. etc.

  15. It is greenwashing, pure and simple. It is because they use bio-fuel, from their own waste products, making it carbon-neutral. It actually makes economic sense to do this. The fact they get to label it “carbon-free” is pure happenstance.

  16. Carbon can be removed from sugar by a process called oxidation. The result is a lot of hot air, Carbon Dioxide, and water vapor which are both so called greenhouse gases. The packaging material has a lot of carbon it and involves the use of fossil fuels in its manufacture. At markets where I shop, all the products that they offer for sale are trucked in via fossil fuel powered trucks. So none of the products at the markets where I shop are carbon free,
    But there is no real evidence that CO2 has any effect on climate. In part, because CO2 has no significant effect on the natural lapse rate in the troposphere, there is reason to believe that the climate sensitivity of CO2 is really equal to 0.0. If one wants to worry about so called heat trapping gases then N2 is the one. More heat energy is held by N2 in the Earth’s atmosphere then all other gases combined. Unlike so called greenhouse gases, N2 does not have significant LWIR radiation bands. Remember that a good absorber is also a good radiator. The average temperature at the Earth’s surface is a function of the solar irradiance, the Earth;s albedo, the depth of the troposphere, the heat capacity of the atmosphere and the pressure gradient. A doubling of N2 would increase the depth of the troposphere by more than two thirds which would have a very significant warming effect. A doubling of CO2 would have no significant effect on the depth of the troposphere but would cause a slight decrease in the natural lapse rate which would result in slight cooling and not warming. It is all a matter of science. Those who believe otherwise must be anti science.

  17. “My view is that the only consumers that care about a carbon footprint are the ones incapable of understanding what they are being sold.”
    “incapable” how ??
    Do you mean uninformed, instead ?

    • There are traits that make one susceptible to bullcrap: interview original paper
      1 – Response Bias – ie. Some people will believe anything.
      2 – An ineffective anterior cingulate cortex.
      3 – Less analytic.
      4 – Less intelligent.
      5 – Suffering ontological confusion.
      So, yes, some folks seem incapable of telling bullcrap from the real deal.

      • There was a video running around facebook a couple of weeks ago of a tourist recording in someplace like Yellowstone and whispering hushed commentary on their good fortune to have captured on film a Unicorn! The actual animal in front of them was a bull wapiti elk whacking his antlers on a tree. People are quite capable of convincing one that they must be dumber than a box of rocks.

  18. “carbon free” Domino sugar

    If they take the carbon out of sugar, would we not be left with the dangerous dihydrogen monoxide?
    “A similar study conducted by U.S. researchers Patrick K. McCluskey and Matthew Kulick also found that nearly 90 percent of the citizens participating in their study were willing to sign a petition to support an outright ban on the use of Dihydrogen Monoxide in the United States.”

  19. Well I’m one consumer who doesn’t give a toss about the imagined ‘carbon footprint’ of anything I buy, but then, the veggies taking this survey never asked me. Maybe because I don’t live on campus or something?
    What is a ‘carbon footprint’ anyway; is that what’s trailed by the sort of nugget who tries firewalking after a few too many pints?

  20. What a bunch of crap. Let us see their sample group to evaluate the demographic in more detail. My bet is they represent less than 1% of the general population and are left of left or all from their locked up classroom. We taxpayers paid for this crap too I am sure.

    • I am waiting for some maternity hospital to advertise that their patients give birth to carbon free babies. One problem, according to the human body consists in part of approx. 18.6% Carbon. Oh the horror.

    • And when will the call go out to ‘punish’ a woman (or at least tax her) who extrudes one of those sacks full of carbon after 9 months of accumulating it?

  21. Earth friendly products and things supporting a good cause are much more important to the millennial generation, they seem to be willing to pay a premium for products that somehow help the environment or the disadvantaged. You hear this theme discussed on the program “shark tank” sometimes, the shark investors acknowledge the huge marketing power of green products or products that are known to give some profits to charity when selling things to people under 30. Even if the benefit is miniscule or non-existent, its the appearance of buying or owning green products that is a status symbol.
    One high school kid on Shark Tank was selling shampoo that was wrapped in biodegradable wrappers in one use sizes. His idea was you replace one plastic shampoo bottle with a box or bag filled with 50 wrappings of single use shampoo balls. Replace 1 bottle with a box and 50 wrappers? So you have a wrapper you have to discard in a trash can everytime you wash your hair. It seems like an absurd idea to me but the Sharks were all over the idea, and they mentioned the millennial generation as the target for the product.
    Another pair of kids on that show had T-shirts with kid paintings on the front for $45, they looked like they should cost $10. But they gave $2 for each shirt sold to schools to buy back packs for kids. They were selling in Bloomingdale’s (I think) and the Sharks were stunned, one said “I can’t even get my stuff in Bloomingdale’s!”. Bloomingdales does have this b.cause department that supports various causes, so they got in on that angle.
    The repeating theme is millennials want to feel good about what they are buying, that they are somehow helping a cause with every purchase, from shampoo to food to T-shirts.

  22. Come on, that’s got to be a photo-shopped picture. No one is dumb enough to think sucrose (C12H22O11) is carbon free.

  23. Gee, I’m going to go right out there and put sugar in my gas tank. The carbon is already offset!!! See you (much) later.

  24. We don’t care for carbon footprints here in Ontario. We just had a provincial budget where, in the name of saving the planet, we will have 5cents/liter additional tax on gasoline, more on diesel, and an additional $5 per month of natural gas, mostly used for home and water heating.
    My question to the provincial government is, if this is to fight global warming, then how much colder do you wish to make Ontario?

      • And how much “carbon pollution” does it take to produce the 5 cent coin taken? Multiply that by the liters of gas etc. (add in the multipliers for the other…fossil fuels) and what has been saved?
        Even if that “carbon pollution” doesn’t include the nickle in your pocket, it takes power for it to show up on your computer screen. PC’s aren’t “Green”. (IE Old CRT’s us less energy than LCD’s.)

  25. Everything about the sugar, EXCEPT, the people who worked the fields, the cane field fires after harvest, the refinement mills, the bags they’re packed in, ships, trains, delivery trucks, pallets, cases, shrink wrap, warehouses, grocery stores, driving the sugar home, and using it to sweeten up tasty delights … is carbon free.

  26. Do the Greens care about carbon footprint??
    Only until they personally have to pay for it.
    Remember – Suzuki does not pay – he uses donations of stupid people.

  27. Are you quite, quite sure no one’s that dumb?
    When I saw that pic at the head I just wearily wondered if it was April the First, yet again.

  28. The paper states, “Consumers are increasingly concerned with climate change issues …….”. Are they now? It is the other way round : people can’t be bothered about it these days. What planet are these people on??

  29. is nothing more than a scam to sign up businesses to use their logo and receive donations from anyone stupid enough. If they even have salespeople I see them laying a guilt and shame inducing pitch on anyone dumb enough to listen. A few hours of imagination and web authoring skills with a .org url and they’re in business with almost no overhead and tax deductible revenue.

  30. One of my favorite BS jobs was labeling on Twizzlers, the red twisted candy strips. The packages said “Fat Free”. Now that was true, because a Twizzler is made from 100% sugar. But they know that the low information shopper will equate “Fat Free” with “low calorie”. Actually a pretty smart ploy.

  31. “the consumers would prefer manufacturers to offset carbon emissions rather than having to address the problem directly themselves.”
    Perfect. The researchers identified the inconvenient truth. Who honestly wants to waste time addressing a non-problem? Of course the vast majority want nothing to do with personally perpetrating the scam, or be scammed.

  32. On a related matter, does anyone actually volunteer to pay extra for their carbon footprint when making a flight booking?

  33. Cats now have to consider their, or maybe their owner’s, “carbon” footprint. We use recycled paper litter pellets that come complete with a suitable message printed on the bag for the moggie’s education.

  34. This sugar is obviously a key ingredient in the latest fad, “The zero carbon diet.” Still to come, “Rid your body of dangerous carbon with our special two week carbon cleanse.” Or how about “mastering the carbon free lifestyle” which sounds more like self help for emergent AI bots…
    “Why are the carbon units infesting the Enterprise?” Quoth Veeger, the robotic spacecraft of Star Treck fame.

  35. was ment for sugar thread:
    ‘indian reservation convenience’.
    look up sugar, alcohol.
    * lots of not asked for help on this gadgets; disturbing

    “If I Were A Carpenter”
    If I were a carpenter
    And you were a lady,
    Would you marry me anyway?
    Would you have my baby?
    If a tinker were my trade
    would you still find me,
    Carrying the pots I made,
    Following behind me.
    Save my love through loneliness,
    Save my love for sorrow,
    I’m given you my onliness,
    Come give your tomorrow.
    If I worked my hands in wood,
    Would you still love me?
    Answer me babe, “Yes I would,
    I’ll put you above me.”
    If I were a miller
    at a mill wheel grinding,
    would you miss your color box,
    and your soft shoe shining?
    If I were a carpenter
    and you were a lady,
    Would you marry me anyway?
    Would you have my baby?
    Would you marry anyway?
    Would you have my baby?
    Submit Corrections
    Ain’t that America ?

  37. thanks mod.
    Sure I know ‘Hans’ reminds on huns –
    I’d think scyths.
    never mind posting that.

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