If you’re working for the Weather Channel, look out for the falling ax. Kristi Swartz at the Atlanta Journal Constitution reports:
Weather Channel lays off staff
The Weather Channel, which NBC Universal bought in September, has laid off some of its staff. It is unclear how many people were cut or whether they are receiving a severance package.
NBC Universal and Weather Channel officials would not comment beyond a statement.
“The economic realities of recent months have created challenges for everyone in our business. In addition, when NBC Universal purchased the Weather Channel earlier this year, we expected that there would be cost synergies as part of company reorganization. While it is always difficult to lose valued employees, we are doing our best to minimize the impact, and remain committed to providing the highest quality content that our viewers have come to expect from the Weather Channel.”
h/t to TVSpy
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This is got to be just the first shoe to drop in the main stream media. Consider how many of the big, regular ad buyers are gone such as financial services companies, car companies and the like. I think the only thing that kept the media going was the massive ad buys for the election. Now that Nov 4 is come and gone, the harsh reality of the broader economy will start taking its toll on everyone in the media.
Nothing useful left on the weather channel anyway. The endless drivel about climate change is just tiring.
Plenty of Internet sites fill the bill, like this one — ^_^
they’re owned by NBC?!?! no wonder they always have these shows and spots on how to make your house “greener” or how bad the non existant hurricanes are
TWC & NBC — a match made in greenie heaven.
Between Weather Underground and the local 11pm local news/weather, I’d forgotten they even exist. And as for why I use WU instead of TWC on-line service — TWC on-line seemed too bloated when I made my choice.
How about Heidi? I note she’s by way of NCAR out of Columbia where her research interest was the North Atlantic Oscillation. I wonder if she’s wondering. Or wandering.
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Between the “Forecast Earth” climate change hype reruns and endless commercials, there is little room left for actual weather anyway. Why don’t we all petition Accu Weather to create its own Accu Weather Channel in keeping with the fairness doctrine that’s soon to be reality. At least they stick to the weather and seem rather skeptical about AGW.
TWC, LOL….they rename it to the TDC
If you listen to them, the entire USA would have been destroyed by now.
@leon Besides what you mentioned, you can add your own personal weather reporting station at WU to share with all your friends and neighbors. You can’t do that at TWC.
When the Weather Channel lost John Coleman, it lost its way.
Sorry OT:
is the CO2 readjusted retrospectively?
http://www.esrl.noaa.gov/gmd/ccgg/trends/
Won’t the fairness doctrine kill AGW?
…since the contrarian view on CO2 will have to be presented with equal veracity.
Hate to wish anyone ill, but maybe some of those Weather Channel folks will feel better if someone points out their jobs represent only a couple percent of TWC’s budget.
After all, we’re told addressing AGW will “only” cost a couple percent of GDP.
I hope they cancel those lame hurricane reporters who bring absolutly nothing to the table except misconceptions.
I stopped watching years ago. Nothing but “climate change this, climate change that…” Just insulting. I get my weather from Weather Underground and Intellicast now.
Hate to sound like a broken record, but the previous commenters are absolutely correct. Tell me if I need to take an umbrella when I leave for work, spare me the guilt trip based on my carbon sins. I certainly don’t wish for others to lose their jobs, but this was utterly predicatable. The vast majority of viewers are looking for info to make their lives a little easier, not a preachy sermon.
How those running a business could so misjudge their customer’s desires is beyond my comprehension.
Al Gore has this post on his blog (h/t Drudge Report):
“A new study suggests the Mayan civilization might have collapsed due to environmental disasters:
“These models suggest that as ecosystems were destroyed by mismanagement or were transformed by global climatic shifts, the depletion of agricultural and wild foods eventually contributed to the failure of the Maya sociopolitical system,’ writes environmental archaeologist Kitty Emery of the Florida Museum of Natural History in the current Human Ecology journal.”
As we move towards solving the climate crisis, we need to remember the consequences to civilizations that refused to take environmental concerns seriously.
If you haven’t read already read it, take a look at Jared Diamond’s book, Collapse.”
Understanding the past to better predict the future, Mr. Gore? That hardly seems your strong suit, as inconvenient of a truth as that may be.
America should take it’s cue from Switzerland, and grant plants “rights”. That way, we could sue the EPA on their behalf for denying them the food they need to survive – CO2.
The Mayan civilization may have collapsed due to diet
http://www.channel4.com/history/microsites/E/ends2/quest4.html
as it has been shown that people who eat people often get disease from the consumption. Did the model suggest that?
I hope that is not our fate, but most certainly our economy suffers from a lack of confidence in future policy.
Global warming .. it’s coming to a workplace near you.
Slightly OT (but it does have a lot of weather in it).
Watching this would be 10 minutes well spent.
http://uk.youtube.com/watch?v=KLxicwiBQ7Q
Nov. 19, 2008: An international team of researchers has discovered a puzzling surplus of high-energy electrons bombarding Earth from space. The source of these cosmic rays is unknown, but it must be close to the solar system and it could be made of dark matter. Their results are being reported in the Nov. 20th issue of the journal Nature.
http://science.nasa.gov/headlines/y2008/19nov_cosmicrays.htm
I feel sorry for the folks who will lose their jobs. If the usual pattern holds, they will keep the Heidis and others of that ilk. They will shut off the lights. Regular hard working stiffs will get the axe.
Actually, there is a now a Local AccuWeather Channel that competes with The Weather Channel. See: http://en.wikipedia.org/wiki/The_AccuWeather_Channel
It is quite popular and growing rapidly.
Pete (15:28:40) :
Won’t the fairness doctrine kill AGW?
…since the contrarian view on CO2 will have to be presented with equal veracity.
Unfortunately, the fairness doctrine will only apply to those who defy AGW. There is nothing fair about it. Last time I checked the Constitution, free speech was still in there. But any speech in opposition to AGW, among other things, will be nixed by the “selective” fair doctrine act. James Hannsen and Al Gore have already settled any discussion about AGW.
It’s obvious that all weather channels will have to lose staff because they will have so little to do. There are only so many ways you can say “It will be warmer, Al says so.”
Bit chilly in London tonight, but then it is late November. Looking forward to a proper winter.