Claim: Climate Science can Change Minds, but Skeptics Undo Progress

Essay by Eric Worrall

According to Associate Professor Thomas Wood, the impact of climate education is so fragile, exposure to climate skeptic voices rapidly undoes progress in changing minds and attitudes.

Jun 20, 2022

Science coverage of climate change can change minds – briefly

Accurate beliefs fade quickly, especially if challenged

Jeff Grabmeier Ohio State News grabmeier.1@osu.edu

Science reporting on climate change does lead Americans to adopt more accurate beliefs and support government action on the issue – but these gains are fragile, a new study suggests.

Researchers found that these accurate beliefs fade quickly and can erode when people are exposed to coverage skeptical of climate change.

“It is not the case that the American public does not respond to scientifically informed reporting when they are exposed to it,” said Thomas Wood, associate professor of political science at The Ohio State University.

“But even factually accurate science reporting recedes from people’s frame of reference very quickly.”

The study will be published June 24, 2022, in the journal Proceedings of the National Academy of Sciences. Wood conducted the study with Brendan Nyhan of Dartmouth College and Ethan Porter of George Washington University.

Results showed that accurate science reporting didn’t persuade only Democrats – Republicans and people who initially rejected human-caused climate change also had their opinions shifted by reading accurate articles.

Wood said it was significant that accurate reporting had positive effects on all groups, including Republicans and those who originally rejected climate change.  But it was even more encouraging that it affected attitudes.

But the positive effects on people’s beliefs were short-lived, results showed.  These effects largely disappeared in later waves of the study.

In addition, opinion stories that were skeptical of the scientific consensus on climate change reversed the accuracy gains generated by science coverage.

Read more: https://news.osu.edu/science-coverage-of-climate-change-can-change-minds–briefly/

Poor climate scientists, if only all the climate skeptics were silenced, they could persuade all the Republicans to join their crusade to slay the carbon demon. Or something like that.

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June 22, 2022 6:29 am

I’d say the number one thing that makes people who would otherwise buy into the climate nonsense tend to dismiss it is the obvious fact that the most vocal proponents of reverting humanity back to the 18th century are often the most blatant and ostentatious offenders against the climate.

When your most visible spokespeople jet set around the world, party on megayachts, live in (several) huge mansions, park their electric vehicle in the same garage as their sports car collection and install 2500 gallon LP tanks for their mansions in anticipation of the inevitable “green” power outages to come – most “everyday joe” kind of people tend to get a little skeptical when you tell them that THEY have to give up their personal transportation, turn the A/C up to “uncomfortable”, stop traveling for vacation and grin and bear it when the lights go out in order to save the world.

AGW is Not Science
Reply to  Sailorcurt
June 23, 2022 3:56 am

In other news, celebrities sent a message by arranging their yachts to form the words “climate action now” for an aerial photo op.

Editor
June 22, 2022 7:02 am

This news should encourage authors here — you have a positive effect — now, apparently, scientifically proven.

Fred
June 22, 2022 7:45 am

Life must be tough in ‘the Ministry of Truth’ these days…poor academics, spreading propaganda and untruths is hard and thankless work these, in their quest to kill fossil fuels and save the world…sigh.

June 22, 2022 8:13 am

Seems to me that beliefs with solid factual grounding would not be so easy to change. What does that say about these so-called “accurate” beliefs?

Alasdair
June 22, 2022 8:27 am

Prof. wood seems to think that there is such a thing as accurate Propaganda; for that is what the Catastrophic Anthropological Global Warming (theCAGW MEME) purports to be; when in fact it is nothing more than a cleverly devised political “Construct”, designed specifically to manipulate the mind of the general population for the advancement of the Marxist and Communist Agenda.
Reaction to the propaganda in the form of sceptical comments and the putting right of the hidden falsities engenders much confusion within the communities which is part of the strategy.
The naivety of Prof. Wood is extraordinarily; but perhaps not when you read some the utter nonsense which seems to get published these days from the Academic Institutions.

IMO Academia has sold its soul to its political masters over the last 20 years or so, and now has a very disreputable reputation for valid scientific research, with, of course, notable exceptions.

JRhoades
June 22, 2022 8:34 am

Science is inherently Skeptical. If it’s settled, and no longer subject to skeptical re-analysis, it is NOT science.

June 22, 2022 1:01 pm

“Accurate reporting” obviously means politically correct reporting and has nothing to do with scientific validation.

niceguy
June 22, 2022 8:30 pm

What happened to “prebunking”?

John Cook, a research fellow at the Climate Change Communication Research Hub at Monash University in Melbourne, Australia, has been exploring inoculation for years. He told First Draft that the ideal prebunk will combine “fact and logic so people can understand the facts but also be able to spot attempts to distort the facts.”

https://firstdraftnews.org/articles/a-guide-to-prebunking-a-promising-way-to-inoculate-against-misinformation/

June 22, 2022 8:33 pm

So, people believe bullshit up until the moment they are provided facts.

Not sure where the story is here

Dr. Jimmy Vigo
June 23, 2022 6:50 am

Sure, I believe it, especially skeptics that are scientists.