Guest essay by Eric Worrall
h/t JoNova – Climate activist Dana Nuccitelli, who was hilariously outed as an employee of big oil, has made a shock discovery: Telling people the same tired climate story, over and over, doesn’t make what you have to say more newsworthy.
According to the Guardian;
During the most important year for climate news, TV coverage fell
A report by Media Matters for America reveals that the media are failing to inform the American public on the most important issue of our time.
Media Matters for America has published a report detailing US broadcast news coverage of climate change in 2015, and their findings are stunning.
2015 was a banner year for climate news. February, June, October, November, and December were each their respective hottest months on record, and 2015 shattered the record for hottest year. The pope delivered a climate encyclical. Investigative journalists at Inside Climate News discovered that Exxon knew about the dangers of human-caused global warming while it funded a climate misinformation campaign, and the New York attorney general launched an investigation into the company’s behavior. President Obama’s Clean Power Plan went into effect, and he rejected the Keystone XL pipeline. And most importantly, 195 countries agreed to cut carbon pollution as much as possible to stem global warming.
Despite all these critically important stories, as in the presidential debates, climate change was largely absent from US broadcast news. Climate coverage fell in 2015.
The reasons audience interest is falling are obvious to anyone except a climate fanatic. None of the bad stuff they keep predicting has actually happened, and climate advocates frequently refuse to debate anyone who disagrees with them.
Wait. You mean to tell me the MSM are failing in their duty to be the mouthpiece for the extremely flawed and now-failing CAGW ideology?
Shock!
Horrors!
Outrage!
Who do we sue?
What should be covered in the media has to do with the continued march towards oceanic depletion of energy. The paleo record confirms this march upwards towards plenty (enjoy it folks), and the jagged fall towards survival (some will and some won’t). But the media is a very near sited entity that won’t see beyond the end of its own nose. Which is what I would say as well about AGWing catastrophic researchers. “Don’t look over there at the growling monster because if you do, you won’t fund me. Look here at this horrible mite! Now pass me the coinage!”
“during-the-most-important-year-for-climate-news-tv-coverage-fell”
World saved by a T V tabloid antics of the Kardazian Family.
Dana Nuccitelli is disappearing in the public’s mind faster than did the censorship advocating what’s-his-name reporter of the BBC . . .
. . . they were one trick ponies . . .
John
Climate scare ad campaigns may well be the last gasp for many media outlets. The great tune out has begun and there are more information choices than ever before. One side benefit of the internet is tuning out force fed or sponsored news. That is in parallel with the expectation of instant info. Doing a con job on people with instant access and abundant choice is not a good idea and may just be a sign of outdated tactics and ad buys.
Once interest in climate change is reduced to the point that covering it produces no profits, a new doomsday scenario will be invented. I’m hoping it will be asteroid impact. At least that will renew interest rate in space exploration..
Scratch “rate” from the above.
16 years ago the Independent newpaper predicted the “End of Snow”.
Snow is still here.
But the Independent Newspaper did not, at the time, predict the end of the Independent Newspaper.
Hey, Independent newspaper people – The snow is fine. The snow isn’t going anywhere.
You are. You’re going away…
http://www.bbc.co.uk/news/uk-35561145
Perhaps you could follow the lead of the Wall Street Journal’s James Taranto, who refers to the media outlet in question as ‘Media Mutters’, and the Huffington Post as the ‘Puffington Host’ . . .