From The Legend of the Titanic at RealClimate (bold mine):
However, if the notion that information makes little impact is correct, one may wonder what the point would be in having a debate about climate change, and why certain organisations would put so much efforts into denial, as described in books such as Heat is on, Climate Cover-up, Republican war on science, Merchants of doubt, and The Hockeystick and Climate Wars. Why then, would there be such things as ‘the Heartland Institute’, ‘NIPCC’, climateaudit, WUWT, climatedepot, and FoS, if they had no effect? And indeed, the IPCC reports and the reports from the National Academy of Sciences? One could even ask whether the effort that we have put into RealClimate has been in vain.
Look at the data, then you be the judge:
From Alexa.com – note that the lower number for traffic rank is better
(Google is traffic rank #1 for example)
Source for comparisons: http://www.alexa.com/siteinfo/wattsupwiththat.com+realclimate.org#
Seems like an order of magnitude slam dunk to me, RC can’t even get out of the grass at greater than 100,000 traffic rank…they aren’t even being tracked anymore. Here’s the last 6 months:
Source: http://www.alexa.com/siteinfo/realclimate.org#
Rasmus goes on to say at RC:
What do I think? Public opinion is changed not by big events as such, but by the public interpretation of those events. Whether a major event like hurricane Katrina or the Moscow heat wave changes attitudes towards climate change is determined by people’s interpretation of this event, and whether they draw a connection to climate change – though not necessarily directly. I see this as a major reason why organisations such as the Heartland are fighting their PR battle by claiming that such events are all natural and have nothing to do with emissions.
The similarity between these organisations and the Titanic legend is that there was a widespread misconception that it could not sink (and hence it’s fame) and now organisations like the Heartland make dismissive claims about any connection between big events and climate change. However, new and emerging science is suggesting that there may indeed be some connections between global warming and heat waves and between trends in mean precipitation and more extreme rainfall.
This is a good time to remind readers and the few remaining RC denizens of why Rasmus Benestad is clueless on the “emerging science” of severe weather = climate change:
Since the owner of RC is Fenton, a PR firm, I’m sure the focus is firmly on that aspect. But its ineffectuality is sure to disappoint the bosses …