Well, it’s official. The 10:10 Carbon reduction team was embarrassed enough by their vile video showing children who disagreed with carbon reduction schemes getting blown up.
They’ve put an apology up on their website:
It reads:
Sorry.
Today we put up a mini-movie about 10:10 and climate change called ‘No Pressure’.
With climate change becoming increasingly threatening, and decreasingly talked about in the media, we wanted to find a way to bring this critical issue back into the headlines whilst making people laugh. We were therefore delighted when Britain’s leading comedy writer, Richard Curtis – writer of Blackadder, Four Weddings, Notting Hill and many others – agreed to write a short film for the 10:10 campaign. Many people found the resulting film extremely funny, but unfortunately some didn’t and we sincerely apologise to anybody we have offended.
As a result of these concerns we’ve taken it off our website.
We’d like to thank the 50+ film professionals and 40+ actors and extras and who gave their time and equipment to the film for free. We greatly value your contributions and the tremendous enthusiasm and professionalism you brought to the project.
At 10:10 we’re all about trying new and creative ways of getting people to take action on climate change. Unfortunately in this instance we missed the mark. Oh well, we live and learn.
Onwards and upwards,
Eugenie, Franny, Daniel, Lizzie and the whole 10:10 team
Well, I’m not impressed. The correct way to phrase it is “I’m sorry” or “We are sorry”.
Simply saying “sorry” doesn’t cut it, and removes the person(s) from the apology. It’s an admission of error, but not of guilt. I correct my own children on this point of distinction.
Their vile video continues to go viral, I think they’ll have to do better than this because they’ve released a firestorm upon themselves now. This was to be their premiere day, but its a “Black Friday” for the eco movement now.
The video keeps getting posted to YouTube faster than it can be deleted. They have a game of legal whack-a-mole on their hands on the day that was to be their premiere:
Related posts:
“…and decreasingly talked about in the media…”
Is this another “joke”?
“Unfortunately in this instance we missed the mark. Oh well, we live and learn.”
That line just shows that they don’t care and it’s only a PR move to publish an apology.
“I sorry” works for a child. My springer spaniel has that look
when he gets caught drinking from the “Porcelain Dog Bowl”
-Toilet.
But this is more like the “Nuremberg” excuse:
“I was following orders”.
“Mistakes were made”.
“Sorry “does not cut it…
Would those who found the film “extremely funny” have a similar reaction to a film that depicted gays being blown to bloody pulp by religious fundamentalists?
“Many people found the resulting film extremely funny, but unfortunately some didn’t”
Such weasel words. Either that, or I’m going blind. Going by the comments on their own original Youtube posting and the Guardian, I’d say *many* people DID NOT find the film extremely funny, while “some” did.
I am still gobsmacked that this is real. They actually thought this was a good idea? Amazing. Goes to show how out-of-touch you can get when you surround yourself with like-minded thinkers, errr maybe not thinkers in this case, but you get the point.
I wouldn’t be suprised if they try some damage control and make up a story that the release, outrage, removal, and apology were all part of a bigger plan to gather attention for their cause. A gamble, but a good publicity stunt?
Any words of regret from their corporate sponsors and partners yet?
Bad penny item refuses to go away.
For those familiar with Nursery Rhymes, there’s one that features a Pop.
Oh quelle surprise, all of the comments on 10:10’s youtube page have been deleted:
http://www.youtube.com/user/The1010Campaign#p/a
Almost every single one was very critical.
That’s another statistic for censoring.me
Is this their “jumped the shark” moment?
“We’d like to thank the 50+ film professionals and 40+ actors and extras and who gave their time and equipment to the film for free.”
Great – at least we (taxpayers and customers) didn’t have to pay for the 80+ who so freely and selflessly donated their “bloody” stupidity.
“At 10:10 we’re all about trying new and creative ways of getting people to take action on climate change.”
Convincing evidence should do the trick – why do they need to get creative? Shouldn’t that little inconsistency give them a boot-laced “hint” up the backside?
From 10:10’s Washington State Office in the US:
*************************************
On Fri, Oct 1, 2010 at 1:10 PM, XXX XXXXX wrote:
Hi there,
The film was intended for a British audience, and has had a variety of responses, mostly positive, but not from a global perspective. I appreciate your email and am forwarding it to UK headquarters. Please know that there was a technical glitch and the film wasn’t intended to be on the global sites, only the British site. It has been removed from all sites and here is the statement for me to send to you from the UK. Thank you again for your email. Jill
From the UK:
Sorry.
Today we put up a mini-movie about 10:10 and climate change called ‘No Pressure’.
With climate change becoming increasingly threatening, and decreasingly talked about in the media, we wanted to find a way to bring this critical issue back into the headlines whilst making people laugh. We were therefore delighted when Britain’s leading comedy writer, Richard Curtis – writer of Blackadder, Four Weddings, Notting Hill and many others – agreed to write a short film for the 10:10 campaign. Many people found the resulting film extremely funny, but unfortunately some didn’t and we sincerely apologise to anybody we have offended.
As a result of these concerns we’ve taken it off our website.
We’d like to thank the 50+ film professionals and 40+ actors and extras and who gave their time and equipment to the film for free. We greatly value your contributions and the tremendous enthusiasm and professionalism you brought to the project.
At 10:10 we’re all about trying new and creative ways of getting people to take action on climate change. Unfortunately in this instance we missed the mark. Oh well, we live and learn.
Onwards and upwards,
Eugenie, Franny, Daniel, Lizzie and the whole 10:10 team
***********************************************
“Mostly Positive” my sweet bippy…..
I hope she DOES indeed forward my email to the UK office, as I told them that eating a certain type of “diet” would benefit the environment far better than their vile video!
One other thing: this is why a rail against this.
Dehumanization starts here:
http://en.wikipedia.org/wiki/First_they_came…
They came first for the Communists,
and I didn’t speak up because I wasn’t a Communist.
Then they came for the trade unionists,
and I didn’t speak up because I wasn’t a trade unionist.
Then they came for the Jews,
and I didn’t speak up because I wasn’t a Jew.
Then they came for me
and by that time no one was left to speak up
I skipped watching the video when it was first mentioned on WUWT. But then Steve Milloy also posted on it and the video was made available there, and I decided to watch.
I have to say that the 10:10 bunch have thoroughly shot themselves in the foot (also “own goal” is another apt expression), for the video puts any viewer in mind of the desperate measures that the warmists are (apparently) willing to do to impose their view of the world on the rest of us. The video should be required watching!!
IanM
I’ve been emailing every media outlet I can think of who might push this into the mainstream — Andrew Breitbart, Fox News, Sean Hannity, Rush Limbaugh, Bill O’Reilly, etc. Others need to do so as well. The more they hear about it, the more likely it will break out into the mainstream. Don’t just comment here on WUWT, folks — post and comment about it everywhere, and push it on people who have big web sites and TV shows. Let’s get this video on TV.
I’ve just seen this. About this time last year we had Climategate. Now we’ve got this.
How the hell is this supposed to be funny? What kind of sicko finds this funny? (Lots of Guardian commenters apparently but I can’t say that I am surprised by that.)
It just goes to show that some of the ‘intellectuals’ who are trying to keep this CAGW nonsense going are in actual fact incredibly, unbelievably moronic – at best.
But this is more like the “Nuremberg” excuse:
I can’t imagine why they wouldn’t want their “Final Solution” for climate deniers to be seen anymore.
Their message was crystal clear and to the point: Submit or die. No pressure.
More importantly – at least for British cinema-goers – will they cancel the cinema adverts? That will tell us if they’ve got the message or not.
“With climate change … decreasingly talked about in the media”
What planet are these people living on? Decreasingly talked about in the media? We’re hit on the head with it every day in the media, be it print, television, film or internet. Truly these people are delusional.
I myself will continue to cheer these eco-fascists on as they fuel their own spiral into oblivion.
They were all quite mad to not see this disaster coming, and they remain mad for still not getting it. Some of us who recognize this whole CAGW as a Madness of the Herd have been awaiting the psychotic breaks. This is one.
================
Interesting video interview from Franny, the 10:10 leader:
…reveals, as usual with the more equal among us, that the 10% reduction doesn’t apply to her (because of promoting her movie). Also, towards the end, we see the misplaced evangelism that explains why she is so motivated to kill (or motivate), rather than pressure, non-believers.
Thank goodness the church isn’t running crusades anymore.
Take a look – before it is withdrawn!
I am sorry.
This apology does not account for the poor executive leadership in making this ghastly video in the first place nor appropriately addresses the utter insensitivity in releasing the video.
Anyone with common sense will see that the video produced by the 10:10 Organization is not only revolting and insensitive but also a catastrophy for the green movement.
Many people undecided on AGW and many luke warm to AGW will be disgusted enough by the video that their hearts and minds will be lost forever to the green agenda.
Worse yet, for those alarmists that border on insanity, there is clearly a call to violence.
All sponsors of the 10:10 Organization such as Eaga, Kyocera, O2, Sony, The Ashden Trust, Esmee Fairbairn, Wates Foundation, The GD Charitable Trust, The Funding Network, The Guardian and National Magazine Company will be equally liable in Court, at least in the US, for damages should any unfortunate issue occur as a result of this video.
If I were one of the sponsors listed above I would insist immediately that my companies name be removed from the 10:10 Organization’s website and stop any future funding.
Removing the video does not absolve these companies from any culpability related to the video’s creation and dissemination should some eco-wing-nut take action into their own hands.
The CEO and President of the 10:10 Organization should step down immediately for displaying such poor judgement.
We greatly value your contributions and the tremendous enthusiasm and professionalism you brought to the project.
Professionalism would have guaranteed a halt to the project.
http://en.wikipedia.org/wiki/10:10
..and therein you can find a list of people to complain to!
It’s actually entertaining watching these eco-nuts implode.
Did they actually think something this stupid would change any minds.
It is worrying when such people do not understand when they have made a mistake. they seem to have apologised with their fingers crossed, and somehow blamed the viewers for not seeing some sick joke. Sadly people who cannot learn from their mistakes live dysfunctional lives and continue to make the same errors.