Well, it’s official. The 10:10 Carbon reduction team was embarrassed enough by their vile video showing children who disagreed with carbon reduction schemes getting blown up.
They’ve put an apology up on their website:
It reads:
Sorry.
Today we put up a mini-movie about 10:10 and climate change called ‘No Pressure’.
With climate change becoming increasingly threatening, and decreasingly talked about in the media, we wanted to find a way to bring this critical issue back into the headlines whilst making people laugh. We were therefore delighted when Britain’s leading comedy writer, Richard Curtis – writer of Blackadder, Four Weddings, Notting Hill and many others – agreed to write a short film for the 10:10 campaign. Many people found the resulting film extremely funny, but unfortunately some didn’t and we sincerely apologise to anybody we have offended.
As a result of these concerns we’ve taken it off our website.
We’d like to thank the 50+ film professionals and 40+ actors and extras and who gave their time and equipment to the film for free. We greatly value your contributions and the tremendous enthusiasm and professionalism you brought to the project.
At 10:10 we’re all about trying new and creative ways of getting people to take action on climate change. Unfortunately in this instance we missed the mark. Oh well, we live and learn.
Onwards and upwards,
Eugenie, Franny, Daniel, Lizzie and the whole 10:10 team
Well, I’m not impressed. The correct way to phrase it is “I’m sorry” or “We are sorry”.
Simply saying “sorry” doesn’t cut it, and removes the person(s) from the apology. It’s an admission of error, but not of guilt. I correct my own children on this point of distinction.
Their vile video continues to go viral, I think they’ll have to do better than this because they’ve released a firestorm upon themselves now. This was to be their premiere day, but its a “Black Friday” for the eco movement now.
The video keeps getting posted to YouTube faster than it can be deleted. They have a game of legal whack-a-mole on their hands on the day that was to be their premiere:
Related posts:


Re: The Gray Monk
I thought about doing that, but then thought it’d be counterproductive. Much better to ask 10:10’s supporters, corporate or government if they believe summary execution of non-believers is an appropriate response to global warming. 10:10 seem to have realised this has backfired and trying to bury the bad news, but they wanted it viral, it’s gone viral. The PR people supporting 10:10 are going to have an interesting time supporting a ‘believe us or die’ campaign.
Some commenters are saying, as the 10:10 team says, that it is just a joke, maybe a bad/distasteful joke, but just a joke.
I do not think it is just a joke, it is a strategic move in their power game. If it is a joke then it is by the 10:10 organization. The people who do not think like the 10:10 organization are being laughed at. OK, I am grown up.
I will be more active about them now. And I will spread the word more than before. I have something revolting to use, it is their own PR.
John
I’ve summarized a snippet that fits in youtube comments. Feel free to share it.
Actual Science Data Correlations (against temp):
0.44 CO2 levels.
0.85 Pacific PDO + Atlantic AMO Ocean.
0.88 Linear+Cyclic Null Hypothesis.
0.96 Pacific PDO + Atlantic AMO Ocean + Solar Activity.
Conclusions:
1) While CO2 has increased in the last 50 years the 130 yr temp tend remains unchanged based upon observational data.
2) Natural causes of PDO+AMO+Solar clearly shown.
3) Based upon observed data Nature falsifies alarmist AGW hypothesis.
Thus alarmism over 0.44 not rational.
TIP
The video should REMAIN available here for a LONG time…
Use this link…
http://eureferendum.blogspot.com/2010/10/enemys-true-face.html
Malkins got it up…
http://hotair.com/archives/2010/10/01/video-the-dumbest-most-self-defeating-ad-campaign-ever/
There was another ‘exploding body’ ad some years ago. An Arab suicide bomber drives and parks outside a busy cafe. He detonates himself. The car contains the blast.
Maybe the ad was offensive to Arabs. But at least, to a Western audience, you could read the ad as being about how the car saved lives.
In this ad by 10:10, we are supposed to believe that eliminating a minority view will save the planet. What is reprehensible about it, isn’t whether it is done in a funny way or a serious way, fantasy or reality — the problem is that they are promoting an irrational view.
A small sturdy car that saves lives; that makes sense. A schoolteacher instructing little children in a serious falsehood; that is always scary.
The schoolteacher’s lesson was the scariest part.
Andrew W says: “You people seem to have missed this bit: “we sincerely apologise to anybody we have offended.”
Oh, no we haven’t, Andrew. We saw it and deemed it inadequate. I want them to bloody well apologize for thinking blowing up those who don’t agree with them is funny and trying to force that mind-set on other people.
As Mao said, we need to let a thousand flowers bloom.
The greenies are now comfortable enough to admit what they REALLY believe.
Let everyone understand both the self-ordained elitism and self-hatred of their species that fuels these sick people.
Have been busy writing to my UK representatives at both national and EU level, soberly registering my disquiet and asking that similar material be withdrawn from UK schools. Have also requested that all taxpayer funding to such organisations be withheld pending a full government enquiry.
I hope other British readers of WUWT will be doing the same.
Let’s face it, if 21 complaints is enough to set the dogs of officialdom on the Thompson family in Australia, what might a few thousand do?
I’m not expecting an overwhelmingly positive response, but if you don’t ask…………..
The many atrocities the world has known probably found enough like-thinking people to find it funny. Remember Goonpeace’s “We know who you are. We know where you live. We know where you work. You be few and we be many.” (probably not an exact quote from the Greenpeace blog). They too had to remove it from their site and rationalize out a reluctant apology. Remember the greenies organized attack on the Thompsons in Oz who publically expressed their doubts about GHG and the supposed disasterous effects. Remember essentially only those sceptical of CAGW contributed money to provide shelter and food for the Thompson children. As a group, these appear not to be very nice people and they want to rule the world – no wonder the zeal for CO2 armageddon has been declining since climategate – and that only pointed up the dishonesty and dirty tricks – not the present ugly mean and violent side.
I have saved and uploaded this sick video to youtube:
We must not let them hide from this admission of their sick goals!
I wonder if these people realise that the best thing leaders can do is actually lead. If they are willing to reduce their “carbon” footprint to 10% less than my current level, I am quite willing to change my “carbon” footprint to 10% less than their current level, except, I very much doubt that I could afford such a massive increase in energy use.
Hypocrites one and all.
An aside on what some people think is “funny.” I’ve noticed that, for many years now, what passes as “funny” to some people is more and more outrageous compared to years gone by. What was revolting then is considered funny today (by some).
My own view is that revolting is always revolting. The 10:10 video is beyond revolting, this is disgusting.
Plus, it is extremely revealing that the 10:10 group felt it necessary to stoop to such lows to focus attention on their topic, their cause. Whatever happened to the sit-in?
At least this debacle provides a teachable moment.
I wonder if 10:10 realized the symbol of modern greens their fictional schoolteacher was offering: a superficial appearance of sweet, benign goodheartedness, and then the mask slips and reveals a fascist psychopath, coldly indifferent to human suffering and prepared to use violence to enforce obedience and conformity.
I had trouble convincing a journalist friend that this was real. He was sure it must be an anti-government group trying to discredit environmentalists. Only when he spent time reading the 10:10 website did he agree it must actually be genuine.
The 10:10 “No Pressure” video is not similar to but identical with the broadcast of a freshman Rutgers student’s sex act by his room mates. Both resulted in suicide. One a human being and another a movement. The ability to justify despicable behavior goes back to a recent study which demonstrated that people who believed themselves to possess the higher moral ground, were more apt to commit the most despicable acts against others. A kind of moral currency: if I do “x” amount of “good”, then I am entitled to do “y” amount of harm. The 10:10 video reflects, and the apology reflects, individuals who believe they possess the moral high ground; and don’t of course.
Jimash says: “…Pull all corporate sponsorship. Do not support child abuse.”
Forcing a child to watch this hideous piece of propaganda would be child abuse. Forcing a child to take part in the filming was child abuse. Shouldn’t these people be taken to court to answer for the psychological damage they’ve done to the young actors who participated in what amounts to a snuff flick?
10:10 = 0:0
http://pajamasmedia.com/zombie/2010/10/01/most-honest-political-ad-of-all-time/
Unfortunately for 1010 they are running a schools challenge to cut carbon. I wonder if it will involve murdering children who will not participate. Even worse the information is provided by a Marni Craze. It just gets better.
I’d like to make a couple of points I think a lot of people are missing:
#1 – This video, though both horrid in its stuipd/sick humor, is nothing but a publicity stunt. Everyone seems to be missing that point. Whoever heard of 10:10 before? No one until today, right? This is very comparable to the idiot pastor in New Jersey who decided he’d like to burn a bunch of Qu’rans… any one remember him? I bet you do. Publicity stunt 100%. Why did he become so popular? Because people protested him. They hated him. They STILL TALK ABOUT HIM, but why? He had a dozen followers, how many does he have now? So, my feeling is we (the skeptic community) need to simply drop this stupid ball. We are not a politically motivated organization funded by vast amounts of government and private funds as many of our “Green” cohorts are…. we are skeptics, a disambigous group of people who agree the AGW hypothesis is severly corrput and inaccurate. Do not stoop to the level of “hating” the AGW proponents – they hate us, don’t you doubt it, but that’s because they “BELEIVE” in the RELIGION of AGW. So, I beg you, the skeptic community, to not BELEIVE in this and give the sons-of-female-dogs who made this credit and publicity through your rants and ravings of the evil of this stupid viral video.
#2 – Everyone commenting on this blog site and others of similar ilk seem to be missing a fundemental point: Skeptics should WANT the Greenies to post things like this… it brings them one step closer to really coming out of the “terrorist closet”. They are becoming a full blow religion full of extremists and activists… and how does the normal every day person feel about religious extremists? Hmm? They don’t like them… they declare them terrorists and hunt them down and destroy them. However, I do not threaten anyone here… I’m just commenting. If the Greenies start this sort of campaign, they WILL shoot themselves in the foot and ruin their own cause (its already happening… the media are starting to pick this up, and the media love driving contriversy down our throats and this they will drive deep, I think). So, support videos like this! Don’t overwhelm their websites or accuse them of crimes, becuase you don’t need to. Normal everyday god-fearing human beings know better than to support a terrorist cause, and with the help of Greenies like this, they will go the way of dinosaur and becoming extinct.
By the way, I do enjoy your site Mr. Watts. Keep up the good work!
Ross McKitrick (October 1, 2010 at 2:57 pm)
Very glad to read your link (I hope you don’t mind my quoting here)
“The really appalling thing is the celebration of violence and intimidation to enforce total conformity with one particular view of the environment.” and
“The victims in this film were the ones who thought for themselves and spoke their minds.”
– that is exactly what bothered me so much also.
jorgekafkazar says:
October 1, 2010 at 2:31 pm
“I want them to bloody well apologize for thinking blowing up those who don’t agree with them is funny and trying to force that mind-set on other people.”
I want them, all of them including parents of child actors, to turn themselves into the police as child molestors harboring homicidal wishes toward all of mankind.
The Daily Telegraph’s Delingpole joins in:
http://blogs.telegraph.co.uk/news/jamesdelingpole/100056586/eco-fascism-jumps-the-shark-massive-epic-fail/
The Succucite says:
October 1, 2010 at 3:07 pm
“This is very comparable to the idiot pastor in New Jersey who decided he’d like to burn a bunch of Qu’rans… any one remember him? I bet you do.”
Actually, just to show how ineffective idiot publicity stunts are, the idiot pastor was in Florida. The idiot in New Jersey was a transit worker.
Appropriately, the idiot transit worker lost his job and the idiot pastor may lose his flock.
We’ll have to wait and see what the idiots at 10:10 will lose.
Hey look, it was just supposed to be “funny” ha ha ha, but stupid things are not funny. Especially when you show it very very graphically.
Some things you just can’t put online, like videotaping people have sex without consent, showing graphic explosions of children, people’s exploded eyeballs rolling down glass while you flash your propaganda message. There need to be limits.
http://www.foxnews.com/us/2010/09/29/nj-student-secretly-taped-having-sex-kills/
http://www.cbsnews.com/stories/2010/09/30/eveningnews/main6916119.shtml?tag=stack
The Succucite
I note your point, but in this instance, the concept that there is no such thing as bad publicity has been disproven. I hope that parodies of this video run and run. For Franny to claim that 300,000 people a year are dying from global warming is simply stupid.
Millions die every year due to poverty, preventable diseases, lack of clean water etc. If the money spent by the EcoFascist branch of the AGW debate, had been spent more appropriately, lives would have been saved. 10:10, with all their tax payers funding, have achieved nothing, apart from slitting their own throat (they like bloody analogies) and destroying their own cause. A masterful bit of PR.
Even their “apology” is nothing more than Anthony’s much mentioned “move along, nothing to see here”. Check it out, “onwards and upwards, and we have tried to remove the video so there is nothing to see.”
For those not aware, in the UK, behaviour likely to cause emotional upset to children, is sufficient to get Social Services to take away your children for forced adoption. For those in the UK willing to write to the police, MP’s etc regarding this, from the incitement angle, please bear this in mind.
For those of you that do not believe me, please check “Christopher Booker” on Anthony’s side bar.