Gore's new venture – 'Crowdsourced TV'

Not content with “inventing the Internet”, giving a voice to literary despots worldwide still living in their parent’s basement, Gore now wants to do what YouTube has already done; give a voice to video despots living in their parents basement. I think Gore is late to the party, as a company called “poptent” is already doing video crowdsourcing. So is a company called SpotMixer. Or…maybe he’s going to offer to buy these companies with carbon credits or Goldman Sach’s stock certificates. Either way, it’s old news. Note that Gore’s last video venture, Current TV didn’t do so well, having to lay off 80 last fall. Even then Gore spun it as a success.

Al Gore Wants To Democratize Television, Leaks ‘Crowdsourced TV’

by Joe Mandese, Media Daily News

What if you could flip the mass media power of the TV industry funnel, making your viewers your producers, and then using communities to source, distribute and promote professionally curated content? Well, then you might have something that looked a little bit like user-generated video portal YouTube combined with a traditional television network. That appears to be what Current Media plans to introduce soon, Chairman Al Gore hinted at during the closing keynote Tuesday at MEDIA magazine’s Outfront Conference in New York.

“Soon we will unveil a new, related concept that we call Crowdsourced TV,” Gore disclosed during a speech that focused largely on the concept of a “sustainable advertising” marketplace, and what advertisers, agencies and the media could to do to help make it a reality. The industry needs to, Gore asserted, because, “the consumer is way ahead of us on this.”

Gore was alluding to the fact that consumers have already embraced social media platforms and new, inexpensive, professional quality technologies that have made them as much a part of the conversation as any marketer or media conglomerate, and that the best option for the media industry is to embrace it.

“I want to keep the anticipation, but we’re very excited about it,” Gore said about Crowdsourced TV. While he declined to elaborate, he implied that it would be a new iteration of what Current Media already does with its online community and its cable and satellite delivered television network, Current TV, which reaches 60 million U.S. households, and also operates in a number of major markets around the world.

Read the rest of the article here

0 0 votes
Article Rating
Newest Most Voted
Inline Feedbacks
View all comments
April 28, 2010 10:32 am

Isn’t the blogosphere the “crowd source” alternative to main stream news? What happens when crowd source media evolves away from the maker’s hand and creates inconvenient content? Will we hear from HuffPo that non-conformal crowd sources are a blight?

Henry chance
April 28, 2010 10:32 am

Let me know. Algore is just too progressive for this planet. Myself? I watch less than 15 minutes TV per week.
If you are a leftist, unemployed etc. this is targetted to Oprah fans.

April 28, 2010 10:36 am

“What if we let them create content and the advertising,”
Hey, I have an idea. Okay, it may be a bit risque, but hear me out, I think it could work. I talk to a bunch of people I know on the internet, maybe on some blogs I already frequent. And then we all join this new “crowdsourced” TV at the same time, and we then proceed to do nothing but post videos of Rick Astley and people stomping bags of flaming dog poo. That will be our viewer created “content”, you see. We then proceed to all rate each others offerings quite highly so they rise to the top of the “recommended” lists on that site, and we make sure to make many new posts each day and to flag all of our friends posts each day.
What could go wrong? One think I’ll agree with Al about, we’re way ahead of you on this, champ.

April 28, 2010 10:39 am

He wants to be prepared for the day when the MSM draw back from AGW hystery and wants then his newly invented “inconvenient youth” take the stage. Makes sense.

Bernd Felsche
April 28, 2010 10:41 am

Gore also doesn’t get it.
Manure is supposed to be the fertiliser; not the end-user product.

Johnny D
April 28, 2010 11:14 am

I still don’t understand this obsession with Al Gore on WUWT. As far as I can tell, his role in climate science is nil, and no one on the other side of argument gives a rat’s arse as to what he has to say. I understand that just mentioning him riles [snip] up and gets page views, but he’s being portrayed as someone people actually listen to, which clearly isn’t the case.

April 28, 2010 11:15 am

It would be the perfect propaganda arm of his organization providing he can select the right crowds.

John from CA
April 28, 2010 11:15 am

Ok so Al was very late to the party when he made the mistake of saying he’d created the Internet.
What he should have said, based on the News Week cover story in the 1st Clinton election race, “we” made the Internet a household term.
So, he’s now trying to leverage some of the old “Game Theory” techniques.
Is his failure a Big surprise?

April 28, 2010 11:16 am

It would be the perfect propaganda arm of his organization providing he can select the right crowds

April 28, 2010 11:19 am

Gore is trying to reinvent himself. His last metamorphosis is going down the tubes, so he’ decided to
go with the flow and follow the drain.
That means going back into the cocoon and disappearing off the conventional radar.
Shouldn’t be too much of a change for him: He’s already on a big fade roll.

April 28, 2010 11:20 am

The wisdom of the crowds, what brought down Al Gores mythical global warming unicorn. It’s a good book.
But crowd sourcing, that sounds like propaganda to me.

Richard Sharpe
April 28, 2010 11:28 am

Saw a report recently that IBM plans to reduce its global workforce by a significant number (down to 100,000) using crowd sourcing … I imagine that current employees might not be so happy with that idea.

April 28, 2010 11:33 am

Johnny D says:
What’s the facination all about?
Gore: The big mouthpiece of AGW that roared.
Then along came WUWT and Anthony stole his thunder.
Poor Gore’s ratings hit the floor.
Besides that, Al is mix between a gaffe and a blunder.

April 28, 2010 11:37 am

So, if a bunch of people follow him 24-7 and video tape everything he says and post it all to the web with a running commentary about the size of his house, the number of his planes, etc., he’d be okay with that? Cool!

DJ Meredith
April 28, 2010 11:43 am

Recipe for credibility?
1. Add English/Australian accented announcer
2. Add laugh track
Stir, remove from fermenting, set out to attract the naive.

Rhoda R
April 28, 2010 11:44 am

Of course it will be propaganda – the “professionally curated content” aspect guarantees that.

joshua corning
April 28, 2010 11:46 am

I think they have name for this…
It is called Youtube.
Perhaps Gore is trying to get Youtube some government money to get this venture off the ground as we all know what a failure Youtube has been in delivering TV produced and consumed by your average joe. I am sure glad Gore is out there trying to fill important public services that the private sector is unable to fill.

April 28, 2010 11:46 am

This is actually a good idea but I think its time has passed, I can find no reason people would not prefer the control provided by YouTube or Hulu over this TV venture.

Gail Combs
April 28, 2010 11:48 am

Johnny D says:
April 28, 2010 at 11:14 am
I still don’t understand this obsession with Al Gore on WUWT. …
It could be because you find out your kid just got Gore’s Inconvenient Truth rammed down his throat at school and now you have to undo the brain washing and hysteria.

Al Gored
April 28, 2010 11:56 am

I think what he really has in mind is mob sourcing. Or angry lemming sourcing.
But Al’s problem is that sooner or later this mob of mostly young brainwashees is going to catch on to the fact that they have been duped and used and will turn on those who betrayed them.

Johnny Canuck
April 28, 2010 11:56 am

Not only did Al gore invent the internet, he will now claim he invented crowdsourcing.
How do I know??
Here is a definition;
Carry out a design task (also known as community-based design, and distributed participatory design), then refine or carry out the steps of an algorithm.
See that? — Algorithm.

April 28, 2010 12:06 pm

It is evident that he wants to “democratize information”, not as you all suppose, as far as you don’t know what it means by socialized information; you have never lived it. Democratized information means media owned by, for example, unions or government agencies which will supply “truthful information”.
Recent examples of this new “blessing” can be found in Hugo Chavez’s Venezuela, which only provides truthful information about HIS 21st.century socialism.
Information media private ownership will be banned and only the property by the so called (by the UN) “civil society organizations” will be allowed. (In your case, ACORN, for example)
This is not peanuts. You are about to lose the few independent media left.
The justification for this is that the “people do not have a real access to express their free opinions but only the elites”.
You are being too naive and too credulous, as it always has happened when radical changes of this kind have ocurred all over the world. Learn from history!

April 28, 2010 12:08 pm

Johnny D,
“I still don’t understand this obsession with Al Gore on WUWT. As far as I can tell, his role in climate science is nil, and no one on the other side of argument gives a rat’s arse as to what he has to say.”
It might seem that way, but he gets his own words into the press (e.g. 10k words well placed in the NYT this February 10), and makes about 100 paid appearances plus dozens more unpaid per year.
For instance:
Vice President Al Gore will deliver his wildly popular “An Inconvenient Truth” multimedia lecture at the University of California, San Diego at 5:30 p.m. May 21 in RIMAC Arena. The event is free and open to the public; however, tickets are required for entry.
Thats right, Al will be presenting his long-ago-debunked slideshow to mostly liberal arts and social science students at UCSD this year.
Like the Beatles and Michael Jackson he has held his place in certain niches long past his mainstream peak. Some of those kids will believe he is presenting the truth. Some of them will donate money. A few of them will make career choices.

Al Gore's Holy Hologram
April 28, 2010 12:18 pm

Will flop like everything he does. He’s captain belly flop of the post-political business world.

April 28, 2010 12:27 pm

Looks like Al has decided that carbon trading isn’t going to do it for him? Perhaps he will realise that people aren’t as stupid as he thinks they are when this new venture bites the dust. Youtube and other video sharing sites are going to be difficult to beat.

April 28, 2010 12:31 pm

I’ve said it before and I’ll say it again: I feel sorry for Al Gore. A man becomes successful because he can call a spade a spade, and thereby profit from such astute observations (as a life-guiding metaphore, of course). Poor Al couldn’t identify a spade in a hardware store nor at a gambling casino in Vegas. His inability to be brutally honest with himself will have self-destructive consequences eventually. No matter if he’s rich, for none of that goes with him when he leaves. In his case, what goes is nothing worth having.

April 28, 2010 12:42 pm
April 28, 2010 12:58 pm

Please do not deceive yourselves! HE perfectly knows that all the “Climate Change/Global Warming” and its expected (by them) consequences on global governance, will not be fulfilled UNLESS INFORMATION IS CONTROLLED.

April 28, 2010 12:58 pm

Professional content? Community distribution….hmmm, thats not Crowd sourcing, thats plain old out sourcing.
This is a “Get the Useless Repeating” stick. Basically use the mob to convince the plebs, that the sirens song coming from the magic box is the ‘TRUUUFFFFF’. Like in the good old days, when -“…its in black and white print, it must be real.”
Clever old Gore, reduce costs, but increase message penetration. Now everyone can be an unpaid worker,…we called it slavery in my day.

April 28, 2010 1:01 pm

“Crowndsourced TV”, just to hard to say and not catchy enough … won’t work!
As always, Al Gore is trying to make money off what others are already doing. It was the same with pollution and recycling. People have been reducing their pollution and doing more recycling before Al Gore thought about how to make money out of it. The only thing he tried to do is how he could force people to pay for the rest of what they don’t recycle and the rest of the pollution they don’t cut back.
Too bad he has not learned to reduce his oratory pollution…
Only in Goreland!

April 28, 2010 1:06 pm

It will be reduced to only being broadcast in the USA as we can see form the filters in place for the other “Web TV” out there.

April 28, 2010 1:23 pm

AlGore and those who worship at his feet will be all for this newest new thing, that is until conservatives find material that they also want to produce and show. At that instant, crowdsourcing will cease to be interesting to the left, with all that hate speech and such. Too much like blogging, which has been taken over by right wing blogs like this one. The left will promptly show intense interest and hope in some other new thing.

April 28, 2010 1:27 pm

Johnny D says:
I still don’t understand this obsession with Al Gore on WUWT.

I can’t speak for everyone, but for me al-Gore is the “face” of AGW. With his ridiculous road-show turned Oscar winning sci-fi movie and his mind-bogglingly hypocritical lifestyle, he’s just an easy target.
And don’t believe that nobody believes him. A distressingly large percentage of people I have talked to both in person and on the internet believe that al-Gore’s movie is completely true.
It’s important to keep up with this twit. He’s the reason I refuse to use google and won’t buy apple products (of course, their stuff is just crap anyway, but I kinda wanted an iPhone for a while there). I need to know what he and many of the other fantastically wealthy communists are financially involved with so I can continue my blanket boycott against them.
And I have also been involved in deprogramming many kids after they were forced to watch an inconvenient troof. I always make sure they understand the difference between what the school system wants them to answer, and the reality.

April 28, 2010 1:31 pm

theBuckWheat: There are two paths: Common sense and the sense of the common, however this last one always become the sense of the Big Brother.
Last but not leasr: No buck of wheat for anyone, all was converted into ethanol.

Richard Garnache
April 28, 2010 1:37 pm

Not so fast guys. Linux (a very effective operating system) was essentially a crowsourced project.

Zeke the Sneak
April 28, 2010 1:45 pm

And speaking of Hugo Chavez, he does not (as you might suppose by the fact that he arrests and imprisons his opposition) want to shut down information available on the internet. He wants to provide internet service to more people. Well that sounds nice, doesn’t it?
What the government wants to destroy, it “provides.”

kadaka (KD Knoebel)
April 28, 2010 1:52 pm

From Michael on April 28, 2010 at 12:32 pm:
Managed crowdsourcing is an oxymoron.
Heh heh. That reminds of something I recently saw that indicates to me the relative intellect of the Old Media. Katie Couric, CBS Evening News, update report on the current conditions in earthquake-ravaged Haiti:
“In Port-au-Prince infrastructure is an oxymoron.”
Will someone please supply this poor woman with a dictionary so she actually knows what an oxymoron really is? Emailing her the WUWT address before she embarrasses herself with another CAGW piece would also be appreciated.

April 28, 2010 2:08 pm

Johnny D says:
April 28, 2010 at 11:14 am
“I still don’t understand this obsession with Al Gore on WUWT. As far as I can tell, his role in climate science is nil, and no one on the other side of argument gives a rat’s arse as to what he has to say. I understand that just mentioning him riles [snip] up and gets page views, but he’s being portrayed as someone people actually listen to, which clearly isn’t the case.”
Why the big response to “Al” posts on this site?
Two words: laugh factor.

Zeke the Sneak
April 28, 2010 2:16 pm

1.) Build and unify a crowd, 2.) give them a web platform, 3.) manage and market the crowd, and 4.) Take on Goliath
Congratulations to the new built-unified-provided for-managed-marketed crowd.
PS I don’t see the point in sinking the whale because of his size. That is messed up. 🙂

Black Sabbath
April 28, 2010 2:42 pm

Gore’s last video venture, Current TV didn’t do so well, having to lay off 80 last fall. Even then Gore spun it as a success.
That’s the way Liberals work: When it’s their failure, tell everyone how great it’s doing. Look at Obama and the economy – for 17 months, we’ve seen record bank failures, record deficits, record home foreclosures, record unemployment, record spending, a failing dollar, bank bailouts, etc. etc.. Every month the numbers get worse and every month we’re told that analysts say the bad numbers were ‘unexpected’ but now ‘bottoming out and so the negative numbers indicate that a recovery is right around the corner’, blah blah. Same with climate change – they tell us it’s warming. We show them it’s freezing and they spin that as good news that indicates warming is right around the corner. They tell us to watch for record hurricanes, we show them virtually none and they spin this as positive news that hurricane records are right around the corner. Get the picture? Liberals lie about everything. Because they’re wrong about everything. And everything they do is designed to take money and rights away from YOU and give money and power to them.

George E. Smith
April 28, 2010 2:53 pm

Now what was that definitive proof that WUWT is NOT “crowdsourcing.”
I didn’t catch that line of reasoning; but there are alot of things I don’t get. I thought it was obvious that that is what we do here !

Leon Brozyna
April 28, 2010 3:00 pm

Gore excited about his latest venture. Now that’s a sight I’d rather not see…

April 28, 2010 3:29 pm

I agree with BlackSabbath’s observation, and want to add that: if you are offended by this description, then you need to take a sober, serious look at your own political affiliation.

Pamela Gray
April 28, 2010 3:48 pm

Fahrenheit 457 anyone?

Pamela Gray
April 28, 2010 4:19 pm

Good gawda’mighty! Stop painting people with a broad brush! I am a liberal. Don’t believe in religion. I believe consenting adults should be able to marry who they want to with all attendant privileges. I believe we need to, as a community, take care of our folks who are physically and mentally disabled. And I want guv’mnt to stay the hellouta out my womb and bedroom. That makes me an enlightened liberal. I also do not believe in AGW and vote accordingly. Being liberal is not a dirty word. Many misconceptions exist related to how we view “the other side”. We would all benefit if less stereotype was being passed around and more thinking was going on.

April 28, 2010 4:48 pm

Oh yeah! 17 months trying to fix the unholy gigantic screw up that Bush baby took 8 years to accomplish. What a failure indeed. And of course Conservatives never lie do they? Wake up and smell what you’re shovelling, BS + CT. Must be odd never getting real news and all your opinions being ready-packed for you by hate-mongers.
Gore never claimed to invent anything. He said he took the initiative in creating it – which is exactly what he bloody well did. Now I don’t know but I’d guess conservatives probably opposed supporting the internet creation – based entirely on the observation that they oppose everything government does on principle – except of course starting wars which they just love.
Now there’s a thing: A government body starts an anthrax scare making you all piss your pants, a clueless tv station connects it to Iraq – thanks to unnamed sources in government – and you lot spend an trillion bombing hordes of innocent people. All the while refusing to see that Cheney, Rumsfeld and Jeb Bush had all signed a document 3 years previously saying they needed to find an excuse to bomb Iraq. Sure, nothing wrong there. All above board. The tough decisions that conservative chicken-hawks just need to make! That Cheney and Bush aren’t currently doing hard time tells us only that it doesn’t matter who gets in; they are all as corrupt as each other. Yes liberals lie too. Surprise, surprise. Politicians do that you know. If you think your lot are somehow honest despite mountains of evidence to the contrary then it’s a serious delusion and is the principal reason why conservatives are disbelieved and distrusted on global warming issues even though they may be actually more correct than not. ie they pretend to seek the truth but only sometimes: The rest of the time they are quite happy with blatant lies.

April 28, 2010 5:26 pm


April 28, 2010 6:08 pm

Take an aspirin and lie down.
Think happy thoughts. ☺

Arn Riewe
April 28, 2010 6:20 pm

My guess… this scheme will do about as well as his book.

April 28, 2010 8:02 pm

Pamela Gray says:
April 28, 2010 at 3:48 pm
Fahrenheit 457 anyone?
Combination of Ray Bradbury and Heinz?

kadaka (KD Knoebel)
April 29, 2010 3:35 am

vigilantfish says:
April 28, 2010 at 8:02 pm
Pamela Gray says:
April 28, 2010 at 3:48 pm
Fahrenheit 457 anyone?
Combination of Ray Bradbury and Heinz?

Somehow linking Al Gore and a sauce for BBQ ribs and chicken (Heinz 57) seems inevitable…
Or we could just blame the new serif font for the mistaking of a one for a seven. 😉

April 29, 2010 7:28 am

And invariably, as with Wikipedia, some of Gore’s “crowdsourcing producer” animals will be more equal than others.
BTW, “crowdsourcing” is one of those buzzwords that instantly conveys you as more about buzzwords and less about reality. Yep that’s Gore.

April 29, 2010 7:47 am

Both tea baggers and coffee drinkers drink the same alkaloid: Caffein contained in both. The real issue is not to be intoxicated at all, that means to get rid of the alkaloidophoric (meaning: delivering alkaloids) elite.

April 29, 2010 8:46 am

Pamela Gray says:
Good gawda’mighty! Stop painting people with a broad brush! I am a liberal.

Pamela, I’m thinking the definition is the problem here. Look at JamesG’s childish little rant, complete with the BDS, anti-war, and touching on pretty much every inaccurate piece of hyperbole ever spewed about the previous administration.
I know that you’re “one of us”, in fact, many of my own attitudes are completely in line with “liberal” attitudes. However, the group that is currently associating themselves with the Democrats are a different, caustic and toxic kind of “liberal”. BlackSabbath’s post up there is a description of these toxic little people rather than a broad brush for painting you with.

April 29, 2010 9:24 am

Fortunately HE is inextricably related to failure, so its ratings will be almost an statistical error.

Pamela Gray
April 29, 2010 8:34 pm

I finally understand what the 451 versus 457 comment thing was all about (damned cheater glasses, damned army jeep). I have read the book and so has my ultra conservative boyfriend (we are such an odd couple). I don’t know how the 7 snuck in there and took the place of the 1.
Such a good book. Every liberty loving, thinking person should read it. Bradbury was a roaring liberal but my hunch is that were he alive today, he would be seeing this media savvy green movement in much the same way he portrayed the characters and government in his book.

CRS, Dr.P.H.
April 30, 2010 11:04 am

Gee, Al and Tipper will be able to watch a LOT of “Crowdsourced TV” in their new digs!!

%d bloggers like this:
Verified by MonsterInsights