NBC and Partners to buy Weather Channel

NEW YORK (AP) — NBC Universal and two partners said Sunday they have reached a deal to buy The Weather Channel from Landmark Communications Inc., ending a drawn-out process that had attracted interest from several major media companies.

Financial terms weren’t disclosed, but a person familiar with the matter who insisted on anonymity said the purchase price was $3.5 billion in cash. NBC was joined in the deal by the private equity firms The Blackstone Group LP and Bain Capital LLC.

See complete story at CNN Money

In related news, there are unsubtantiated rumors that NBC will rebrand TWC:

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24 thoughts on “NBC and Partners to buy Weather Channel

  1. TWC was the last thing I watched reularly, then I decided not even it was worth the trouble it took to find the remote.

  2. Larry Sheldon:
    I used to watch the Weather Channel obsessively, especially in the football offseason, from 2001-2006. I was fascinated and addicted to the forecasting and 24/7 observations, until I realized the forecasting was crap, even the night before the day. The increasing AGW propaganda made me ignore it for good. Then I became obsessed with NOAA forecasting, and realized they were no better with their forecasts, but it was this that made me fascinated with meteorology. Now I have almost a phobia of weather forecasting because I am so afraid of believing it only for it to be miserably wrong, like it usually is.
    As for it being “The Disaster Channel”, I think it should be “The Feather Channel” like a cartoon Anthony put up a year or so ago showing a chicken screaming “THE WORLD IS COMING TO AN END AND IT’S ALL YOUR FAULT!!!” with a roaring hurricane getting ready to strike Florida in the background. It is perhaps my favorite cartoon of all time, but I haven’t seen it in awhile.

  3. Oh, great. Now it will be the Plight of the Patagonian Penguin all the time. At least with the weather channel we got to watch tornadoes destroying things, and the fools scientists that chased them.

  4. My first reaction was negative. However, TWC is one of those that, when displaying temperatures, uses yellow for 60-69 degF. All higher temperatures are shades of red, brown, and white hot. I don’t think we will be losing a much since TWC is already being used as a subliminal tool by the AGW crowd.

  5. The Weather Channel may end up suffering the same fate as the History Channel…. void of content related to the name of the channel

  6. Poor NBC. Considering the temperature trends, it looks as if they have bought another loser.

  7. I read a book by the founder of the weather channel and one of things I learned is that it tanked in Europe.
    Which brings me to, people project their weather globally. I see it on a regular basis in scientific studies, or at least studies that claim to be.
    A couple of examples.
    The IPCC somewhat deviously claimed melting Himalaya glaciers would result in ‘water deficits’ in South Asia. Anyone familiar with the region will tell you there is a very large summer rainfall maximum and any decrease summer glacier melt is the proverbial drop in the bucket.
    Southern Hemisphere weather forecasts such as here in Perth are very accurate at least a week out, because our weather is fundamentaly less variable or at least less unpredictable than in the Northern Hemisphere. Which means climate signals should be much clearer. The SH hasn’t warmed for 30 years, and this is the reason for the steadfast ignoring of the SH by the AGW proponents.
    More projection by AGW Believers from their local area onto the globe.

  8. TWC owned by NBC, NBC owned by GE, GE and NBC both propagating (and prospering) from the Gorebull Warming scam. What could go wrong?

  9. Yeah, me too, it used to be worth watching, but the ‘hurricane proof report acts’ got he best of me. The prattle is just to telling about the agenda. I stick with Internet weather now.

  10. Flowers4Stalin (20:49:40) :

    Then I became obsessed with NOAA forecasting, and realized they were no better with their forecasts

    Something I’ve always been curious about and maybe Anthony can answer: are forecasts within the US really independent of the NWS? They all presumably start with the same data but, still, they seem amazingly similar.
    I also used to watch TWC a lot. There’s something fascinating about it. ‘Course Marny giving the forecast that had nothing to do with it 8).

  11. re:sonicfrog (22:05:43)
    Yes, the History Channel appears to have become the Hysteria Channel. They overdo such things as UFO’s, haunted houses and numerology, as well as global warming. They do still have occasional gems, however, and I find myself watching History Channel International more fequently than History Channel itself. I don’t watch the weather channel at all anymore. I agree that internet sources, such as Accuweather or Weather Underground, is a better way to get weather information.

  12. Who would have thought years ago propoganda would be fed through weather channels? So much for the science of meteorology.

  13. I like it the Disaster Chanel. My wife watches it all the time but when I want the real thing I get on the computer and bring up our local station staring James Spann. I can’t fathom Heidi Cullen for her they aught to have their license revoked tirade at meteorologist that don’t follow the AGW parade.
    I probably still won’t use them for anything even their radar updates are about an hour behind.
    Bill Derryberry

  14. I like the Weather Underground (although I do wonder what the connection with Obama politics is) because it has no screaming ***P*A*N*I*C*** sound track.
    (Advice to panicky son-in-law when a major Tstorm blew through: Turn off the V!)

  15. The Disaster Channel works for me, unironically. That’s about the only time I tune in to The Weather Channel anymore, since local forecasts are easily available on the internet.

  16. Hilarious! Thanks for the laugh!
    I actually watched about 2.5 minutes of the Disaster Channel today (that was about all I could hack quite honestly). I could have sworn the woman describing “Hurricane Bertha” was actually disappointed that it will not be hitting the mainland and causing death and destruction to populated areas. But alas, her eyes lit up when she said “Still, there is a chance that Bermuda will be in the path of the storm.”
    My immediate thought was, “are you kidding?” Is this woman so entrenched in Global Warming Theory, that she actually wants this to happen, just to try to prove a point? These people aren’t only disgusting, they are insane!

  17. Just rename the damn thing “THE GLOBAL WARMING CHANNEL!!!” and be done with it.
    Please…

  18. Bikermailman wrote: “TWC owned by NBC, NBC owned by GE, GE and NBC both propagating (and prospering) from the Gorebull Warming scam. What could go wrong?”
    How about a massive boycott of GE goods and services. And don’t laugh… Boycotts can be devastating to corporations. When Toys R Us took all toy guns and such off their shelves, the 2nd Amendment supporters mounted a “Silent Boycott” and killed their sales. They have NEVER recovered! When some Christian groups mounted a boycott (AND NOT VERY SILENT) against Victoria’s Secrets, they were so successful VS dramatically cut back on their soft advertising porn (it has certainly made me cut back on purchases for myself ). When Ford (and to a lesser extent GM) began an active support campaign promoting the gay agenda, a massive boycott impacted their sales so badly, they fell (percentage wise and unit wise) far below sales of all other auto manufacturers… And that was before the general business downturn.
    The point is, you don’t have to totally boycott a given product to be successful, simply cut back on your spending on a target’s products. Something tells me many folks are beginning to look at GE’s products with a jaundice eye towards launching a boycott. It’ll be interesting in the sence GE has so many industrial, governmental, and military products in their mix.
    Jack Koenig, Editor
    The Mysterious Climate Project
    http://www.climateclinic.com

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  20. This is the first replyut to a post, I believe, in internet history, that applies to the subsequent post.
    Hey, Anthony, that’s not fair. I’ve been away from home on business for three days so missed this opportunity to be of whatever (little) use that I can be in this struggle for veracity.

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