Al Gore's 'Reality Drop' is a bomb – so let's give him a 'hockey stick'

UPDATE: Hockey stick achieved, see below.

Guess what? WUWT readers make up the majority of viewers of this farce video. Mostly curiosity I suppose. Watch the video, then see the numbers below.

Yesterday, Tom Nelson asked this question, and it got me to digging.

It’s now been two weeks: Does anybody know what happened to Al Gore’s “Reality Drop” campaign?

“Reality Drop” Brings Social Gaming (And Facts) To Dispelling Climate Change Misinformation

Looking for an innovative way to dispel myths and spread science about climate change, Gore, Fox and their colleagues at The Climate Reality Project turned to agency Arnold Worldwide. Pete Favat, Arnold Worldwide’s chief creative officer, had attracted Gore’s attention because of his cause-related work for the Truth Campaign, the hugely successful national anti-tobacco program.

The product, “Reality Drop,” relies on sophisticated algorithms to highlight “hot” climate change stories and provide simple rebuttals to the most common climate change myths.

Users win points for sharing facts and eventually climb up the ranks of the game and earn Foursquare-like badges such as “Carbon Crusher,” “Shining Beacon,” and “Order of the Green Circle.”

Initial information on the game will be officially unveiled on November 14th during “24 Hours of Reality: The Dirty Weather Report,” a 24-hour event broadcast live on the Internet, culminating in a presentation by Gore on November 15th at 7 p.m. EST.

Without any advertising budget, Reality Drop will rely strictly on word-of-mouth to gain traction and influence the climate change discussion. “Success will be measured by the amount of people who are posting and the number of people involved,” says Favat. “People inherently want to be on the right side here.”

Reality Drop (RealityDrop) on Twitter

[Seven total tweets, none since Nov. 15]

Here’s the Twitter page, captured on 11/30/2012, showing all 7 Tweets

Reality_Drop_twitter

Now here comes the fun part, the “stats” section of the Vimeo video page for the propaganda movie at the top shows this:

RealityDrop_video_stats1

Wow, 155 views in a week, and trending down, down, down. Some might call that interest “cooling”. When you click on the “Top URL embeds” (highlighted in yellow) you get this fun table showing that WUWT is the main external contributor to views of Al Gore’s ‘Reality Drop’ video. Heh.

RealityDrop_video_stats2

What is really interesting is the comparison to the top “loads” leader, which has only 6 views compared to WUWT’s 999. More people from WUWT viewed Al’s video than anywhere else in the world. That’s gotta sting.

So what should we do to help Al get more views?

Well obviously WUWT’ers need to help. Simply click on the video “play” button above, and we’ll give him a hockey stick graph for views. If you have a website/Twitter feed/Facebook page, direct people here and ask them to help. To register a view from WUWT, you simply need to play the video above in the open WUWT browser window. It’s just that easy to give Al a hockey stick of traffic from those he seeks to destroy. I’ll post an update when the success is robust, er, graphically clear.

In the meantime, you might want to take this survey Al has prepared to help gauge the success of his video. I’m sure he’d love to hear your opinion!

==============================================================

UPDATE: We’ve presented a hockeystick, and WUWT is well in the lead. Thanks everybody!

realitydrop_WUWT_HockeyStick

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oblongau
November 30, 2012 6:46 pm

J. Philip Peterson says:
November 30, 2012 at 6:16 pm
“Bob Long, You might want to frequent WUWT to get educated. All points of view are exposed here.”
I do frequent WUWT. I don’t understand what you think I was saying. What do you think I need to be educated about?

gallopingcamel
November 30, 2012 7:24 pm

I enjoyed filling in their survey.
I doubt if they will enjoy my responses assuming there are people at “Climate Drop” with 8th grade reading skills. Clearly they don’t have anyone with an education in the “Hard Sciences”.

Martin Clauss
November 30, 2012 7:30 pm

Wow, I just went on their site, and decided just for fun to look at some of the ‘Climate Myths’
At the bottom of MANY of them (not all, but a lot that I sampled), it says:
“Adapted from © John Cook and Skeptical Science.
. .now why shouldn’t that surprise me also . . !
What a joke that site is . . .

fulldroolcup
November 30, 2012 7:31 pm

That question that asked (paraphrasing) what you thought would have helped you achieve a painless experience in using the video?
I answered, “A thick condom”.

P Wilson
November 30, 2012 7:31 pm

Well, I claim the odd distinction of being a WUWT regular who wasn’t in the least bit interested in Al Gore’s gaslighting propaganda

Rodrigues
November 30, 2012 7:56 pm

Thanks KNR (#comment-1161005) that gave me a much needed belly laugh!

u.k.(us)
November 30, 2012 8:12 pm

Matthew W says:
November 30, 2012 at 3:50 pm
u.k.(us) says:
November 30, 2012 at 3:41 pm
Willis Eschenbach says:
November 30, 2012 at 2:50 pm
================
Please explain what a “short bus” is.
===============================================
In America, the short bus is used to transport children with “special” needs.
It is about a 1/3 of the size of a regular school bus.
++++++++++++++++++
You missed the point, an error on my part.

November 30, 2012 8:32 pm

That question that asked (paraphrasing) what you thought would have helped you achieve a painless experience in using the video?
I answered: A visit to the dentist.

JohnB
November 30, 2012 8:45 pm

You’ve done it again – There were zero views all last week – over 750 today : WUWT accounts for 700 “theoretically – Assuming WUWT is actually responsible for ALL these views, 50 people linked onto one of the other links and played the video from there giving false credit

November 30, 2012 10:12 pm

Anthony, does this source back to a post I made Nov 17 at http://wattsupwiththat.com/2012/11/16/announcing-the-launch-of-climatedialogue-org/ ?
“Will climatedialogue.org (and WUWT and all web media concerning climate) have filters to tackle the new Al Gore funded propaganda/spam platform?
See http://realitydrop.org/about
“Spread truth, destroy denial” is their logo and it’s presented as a tool which constantly aggregates all climate websites and blogs for members, presents them with a pre-written text to counter any information detected that’s anti-AGW, and awards points if they copy and paste it into blogs or other social media.
Examples … http://realitydrop.org/myths
It’s ideal for AGW believers who don’t have a clue about the science and/or are incapable of writing a coherent argument.
This is the stuff Goebbels used to dream about.”

Did 999 of you guys read my message and follow the link? I’d hate to think I contributed to most of the “success” of Al’s new spam platform. To prove my comments are always worth listening to :-), and if you’re not already onto it, I’d recommend David Stockwell’s latest posting at http://landshape.org/enm/santer-climate-models-are-exaggerating-warming-we-dont-know-why/

Torgeir Hansson
November 30, 2012 11:09 pm

I want to be in The Order of The Green Circle, if it has to do with pistachio ice cream. If there is an Order of The Brown Circle, and it has to do with chocolate ice cream, then I want to be in that one too.

Chuck Nolan
December 1, 2012 12:06 am

I clicked on to watch the video and just then my wife walked in the room. Since she to talk I went to click pause but somehow clicked mute instead. Technically, I did play the video so does that count or do I have to go back and actually listen to it?
btw, I took the survey so I’ll talk a half credit and not have to go back to re-watch and listen.
cn

Ben
December 1, 2012 12:16 am

GeneDoc says:
November 30, 2012 at 3:55 pm
Data are plural.
==============
Fwiw – From a US Dictionary source Version 2.1.3 (80.4):
data |ˈdatə; ˈdātə|
noun [treated as sing. or pl. ]
facts and statistics collected together for reference or analysis.
USAGE Data was originally the plural of the Latin word : datum, ‘something (e.g., a piece of information) given.’
Data is now used as a singular where it means ‘information’: : this data was prepared for the conference.
It is used as a plural in technical contexts and when the collection of bits of information is stressed: : all recent data on hurricanes are being compared. Avoid : datas and : datae, which are false plurals, neither English nor Latin.

Rodney Molyneux
December 1, 2012 12:35 am

Ha ha ha! Nice one Anthony.

December 1, 2012 12:42 am

WUWT now very close to half the total plays of the video.
Let’s sum up Al Gore’s pulling power 2 weeks into a global campaign:
– 2,320 plays
– 74 followers on Vimeo (3 following)
– 56 followers on Twitter (2 following)
– 6 tweets (all responses)
– 3 likes
– 0 comments
Where did all those 16 million viewers go?

Pete of Perth
December 1, 2012 12:58 am

My answers:
8. How would you describe this site to someone who has never heard of it?
Bollocks
10. When you used the site, what were the biggest barriers between you and a painless user experience?
No beer

Glenn
December 1, 2012 1:46 am

Also took the survey, they ain’t gonna like it!
Q10. When you used the site, what were the biggest barriers between you and a painless user experience?
A: Incredulity.

John Craige
December 1, 2012 2:35 am

Lonanlad says can someone not take Gore and his like and lock them up and throw away the key, a long time since I’ve watched such rubbish

Steve R
December 1, 2012 3:33 am

My answer to the question “How would I describe the site..?”
Hilarious :- a content and fact free propaganda site, therefore an excellent example of CO2 alarmism without basis in scientific facts.

H.R.
December 1, 2012 4:14 am

Took the survey. I’d be surprised if anyone associated with that setup could stay within the lines of a coloring book… that, and most of their crayons are missing and the remaining 4 are broken.

Gail Combs
December 1, 2012 4:28 am

redc says:
December 1, 2012 at 12:42 am
WUWT now very close to half the total plays of the video.
Let’s sum up Al Gore’s pulling power 2 weeks into a global campaign….
Where did all those 16 million viewers go?
____________________________________________
They are not needed any more. The 16 million viewers will have already been reported as the “Overwhelming popular concern about CAGW” at the Doha Climate Change Conference.
It is all Blue Smoke and Mirrors.
#1. False crisis is manufactured
#2. All out Media propaganda blitz
#3. Rigged ‘Polls’ showing ‘public concern’
#4. Politicians responding to the ‘public concern’ with new laws written by corporate/banker lobbyists.
Some how the new laws always generate lots of $$$ for the politically connected and often make matters worse. The individual thinks to himself that he is the only one who was opposed to the law and shrill Politically Correct activists make sure any dissenters are humiliated and shunned.
The only difference this time is WUWT and the rest of the skeptic blogs where the dissenters find they are not quite the minority they thought they were.

Rochester Business Journal November 30, 2012
Nearly two-thirds of respondents to this week’s RBJ Daily Report Snap Poll are concerned about climate change, which has been the focus of much discussion since Superstorm Sandy.
http://www.rbj.net/article.asp?aID=193305

After Sandy, Poll Shows GOP Faces Growing Environmental Divide with Voters
results show the dramatic impact 2012′s extreme weather has had across party lines, with half of Republicans, 73 percent of independents and 82 percent of Democrats saying they’re worried about the growing cost and risks of extreme weather disasters fueled by climate change. It’s a major change from our December 2009 poll, which showed two-thirds of Republicans and nearly half of political independents saying they were ‘not at all concerned’ about global climate change and global warming. The political climate has shifted and members of Congress need to catch up with their constituents.

Even Rasmussen Reports Poll: 68 Percent of Americans Call Global Warming a Serious Threat
However as usual the left leaning media ‘lied by omission’ s A news poll indicates that 68 percent of voters believe global warming is a concern, but they are split on whether believing global warming is caused by man’s actions on earth.
The Media Hype on Sandy really won the day for the CAGW activists. I wonder how happy people are going to be when they see all that money disappear down the gullet of the ‘rich’ and politically connected.

Scarface
December 1, 2012 4:52 am

Michael Mann, eat your heart out! This is the real stuff as far as hockeysticks are concerned, and its from a real Noble-prize winner too. You have been double had.
Thanks for the laughs, Antony, I needed it.
And you have invented a new trick to hide the decline!

Bob Layson
December 1, 2012 5:02 am

I could find no fault with the video except its content – and the goal of those who made it (and their motives).

December 1, 2012 5:05 am

ROTFL … hahahahahahahahaaa … LMKO (Laughing My Kneecaps Off)

Alberta Slim
December 1, 2012 5:34 am

Very interesting. Thanks