UPDATE: Hockey stick achieved, see below.
Guess what? WUWT readers make up the majority of viewers of this farce video. Mostly curiosity I suppose. Watch the video, then see the numbers below.
Yesterday, Tom Nelson asked this question, and it got me to digging.
It’s now been two weeks: Does anybody know what happened to Al Gore’s “Reality Drop” campaign?
Looking for an innovative way to dispel myths and spread science about climate change, Gore, Fox and their colleagues at The Climate Reality Project turned to agency Arnold Worldwide. Pete Favat, Arnold Worldwide’s chief creative officer, had attracted Gore’s attention because of his cause-related work for the Truth Campaign, the hugely successful national anti-tobacco program.
…
The product, “Reality Drop,” relies on sophisticated algorithms to highlight “hot” climate change stories and provide simple rebuttals to the most common climate change myths.
…
Users win points for sharing facts and eventually climb up the ranks of the game and earn Foursquare-like badges such as “Carbon Crusher,” “Shining Beacon,” and “Order of the Green Circle.”
Initial information on the game will be officially unveiled on November 14th during “24 Hours of Reality: The Dirty Weather Report,” a 24-hour event broadcast live on the Internet, culminating in a presentation by Gore on November 15th at 7 p.m. EST.
Without any advertising budget, Reality Drop will rely strictly on word-of-mouth to gain traction and influence the climate change discussion. “Success will be measured by the amount of people who are posting and the number of people involved,” says Favat. “People inherently want to be on the right side here.”
Reality Drop (RealityDrop) on Twitter
[Seven total tweets, none since Nov. 15]
Here’s the Twitter page, captured on 11/30/2012, showing all 7 Tweets
Now here comes the fun part, the “stats” section of the Vimeo video page for the propaganda movie at the top shows this:
Wow, 155 views in a week, and trending down, down, down. Some might call that interest “cooling”. When you click on the “Top URL embeds” (highlighted in yellow) you get this fun table showing that WUWT is the main external contributor to views of Al Gore’s ‘Reality Drop’ video. Heh.
What is really interesting is the comparison to the top “loads” leader, which has only 6 views compared to WUWT’s 999. More people from WUWT viewed Al’s video than anywhere else in the world. That’s gotta sting.
So what should we do to help Al get more views?
Well obviously WUWT’ers need to help. Simply click on the video “play” button above, and we’ll give him a hockey stick graph for views. If you have a website/Twitter feed/Facebook page, direct people here and ask them to help. To register a view from WUWT, you simply need to play the video above in the open WUWT browser window. It’s just that easy to give Al a hockey stick of traffic from those he seeks to destroy. I’ll post an update when the success is robust, er, graphically clear.
In the meantime, you might want to take this survey Al has prepared to help gauge the success of his video. I’m sure he’d love to hear your opinion!
==============================================================
UPDATE: We’ve presented a hockeystick, and WUWT is well in the lead. Thanks everybody!
liz671 says on November 30, 2012 at 11:08 am
Stonyground says:
I see the big oil and big coal lie is being trotted out again.
Author’s note: By this post, I do not intend to equate 9/11 with climate denial. I am merely noting the rush to conspiracy by the credulous.
It’s interesting, when something incredible happens, such as a band of dedicated amateurs destroy 3000 lives in a coordinated attack on 9/11, or when a band of dedicated amateurs rebel against a fraudulent, government supported, scientific theory, the world clamors “Conspiracy!” because they cannot believe the possibility of the apparently impossible; therefore, it must be a highly-paid conspiracy.
Interesting findings about how ad agencies work.
richardscourtney says:
November 30, 2012 at 2:59 pm
Auto:
re your post at November 30, 2012 at 2:09 pm
To be clear my answers were also polite. The reason I don’t think they would like my answers is because my answers refuted their falsehoods.
Richard
=== === ===
Richard, thanks for your response.
You merely thought they wouldn’t like your answers – which I am sure were polite, as you always are.
I am absolutely positive they wouldn’t like mine [even though I was polite, which I almost always am . . . ] – denying their premise and heaping opprobrium on them.
Have a brilliant week-end!
Data are plural.
I guess the improper training thing is about programmers who don’t know how to hide the use of bots?
>>>>>>>>>>>>>>>>>
Hey, what you guys need is come consulting services. With some dead simple Artificial Intelligence techniques, you can make those bots create statistics indistinguishable from actual human beings. My billing rate is $400/hour and it will take me 30 minutes to explain how to do this, a cost to you of…. My billing rate is $400/hour and it will take me 400 hours to do this. It will seem like there’s only 30 minutes of effort on my part, the rest is… um… documentation. Why yes, of course, documentation! As staff turns over (which apparently is very high in your industry) you’ll want complete and thorough documentation of everything we discuss in that 30 minutes for new staff to refer to.
Please let me know….
Anthony,
Many thanks for posting this one. I haven’t had this much fun mocking the alarmawarmascarist machine in months!
That video is so banal, that not even “Climate Progress” or “DeSmogBlog” have puff peices on it. I searched both sites to check!
GeneDoc said on November 30, 2012 at 3:55 pm:
Data are plural.
But datums easily get scared when alone, so we call them data so they think they’re a group and don’t get frightened.
These guys are a hoot!
From their own promotion of themselves on their own website:
Arnold Worldwide (herinafter reffered to as….oops, conflict with the initials, I’ll just call them Arny for short)
Agile Creativity
Check out our own Global Chief Digital Officer Matt Howell in the new Think with Google “Agile Creativity” project intro video.
>>>>>>>>>>>>>>
REPLY. Well I tried, but uhm…. there’s no link to the video on your web site. Whose screw up is that? Oh wait, there’s a link at the bottom to Google’s web site. Turns out this Agile Creativity thing you guys are shooting your mouths off about is a Google thing, not your thing. I see it now, Google has a video, must be the one you are referring to where your “Chief Digital Officer” is one of about 20 interviewed and gets two 7 second quotes in? Yeah, you must be very proud…
Arny;
Ad execs are reinventing their business models with a focus on agility. What can you do to be more flexible and faster?
>>>>>>>>>>>>>>>>>
REPLY: Uhm…. bots?
Arny;
“Instead of just putting ideas in a presentation, we are showing how they would work by mocking up something physical to make it feel tangible.
>>>>>>>>>>>>>>>>
REPLY: Yes! Bots!
Arny;
Especially with media that clients are not as used to as TV, you have to invest in the sales pitch of an idea,” explains Howell.
>>>>>>>>>>>>>>>>>>
Yes! It takes a lot of effort to make those bots make you look like you are doing your job!
They call it Reality, I call it fertilizer. Potayto, potato.
Filled in the survey.
All of my write in answers about the Reality Drop site contained words like ‘pseudo-science’.
A challenge to Reality Drop site visitors: try to use the words ‘adult’ and ‘professional’ in a sentence about the Reality Drop site without feeling the need to take a shower.
John
Here is a reality drop that will leave them stunned , not only do the emails show SHELL , BHP , WERE funding them but Rockefella funds them too , and he is the biggest oil mamn of all , its great to get a high price on your product . But this ” will wake you all up to the reality: Govt. Documents Link Global Warming to Advanced Military Climate Modification Technologyhttp://www.veteranstoday.com/2012/11/26/government-documents-link-global-warming-to-advanced-military-climate-modification-technology/ Follow all the links to the documents .
Perhaps someone can comment on this article. Where did the new average world temperature (went from 15C to 14C) come from?
http://www.americanthinker.com/2012/11/fourteen_is_the_new_fifteen.html
Ring! Ring!
(click) This is Arnyworld Customer Service, how may we help you?
Caller: Yeah! This is Al Gore! What’s this cr@p about my traffics stats being faked?
(click) Can you describe the problem please?
Caller: I just told you! Itz all over the news that my web site results are fake!
(click) I’m writing this all down. We will look into it an get back to you as soon as we can.
Caller: Are you freaking kidding me? Didn’t you hear what I just said? You guys have been ripping me off!
(click) I’m writing this all down. We will look into it and get back to you as soon as we can.
Caller: BLEEP BLEEP your BLEEP boss on the phone right now or I’ll BLEEP your BLEEP and BLEEP down your BLEEP BLEEP neck!
(click) I’m writing this all down. We will look into it and get back to you as soon as we can.
Caller: BLEEP BLEEP BLEEP BLEEP BLEEP!
(click)
(click)
(bzzt)
(click) This is Arnyworld Customer Service, how may we help you?
Caller: I’m talking to a BLEEPing bot, aren’t I?
(click) Can you describe the problem please?
I give them 10 out of 10 for there relentless effort in trying to spread the global warming fraud ,they must be on there knees buy now god bless them because[ they know not what they are doing]
The video reminded me to “Like” WUWT, so I guess it’s having an impact.
Well now. There’s a right proper hockey stick there now. 244 views today, 203 from WUWT.
Anthony, thanks for pointing this out…immensely entertaining, especially the survey. LOL
Laurie Bowen says:
November 30, 2012 at 11:41 am
then I saw . . Hurricane Sandy tests solar, wind. http://www.csmonitor.com/Environment/Energy-Voices/2012/1119/Are-renewables-stormproof-Hurricane-Sandy-tests-solar-wind.
Its gone already. Pulled down. What did they say that was so embarrassing? How do I look it up on the Internet archive thingy?
Niff
http://realitydrop.org/myths/88
“Who should you trust about climate change? Climate experts? Or veterinarians and electrical engineers?
“97% of expert climate scientists agree that climate change is happening now and that humans are largely to blame. It turns out that very few of the 31,000+ people who signed the Oregon Institute of Science and Medicine’s petition are climate experts. The signatories include only 9,029 scientists with Ph.D.s and only 39 who were trained specifically in climatology. The list includes veterinarians and more than 2,000 electrical engineers. That’s a little like asking a plumber to assess repair plans for your leaky roof.”
As an electrical engineer, I’m offended. Anyway, “roof plumber” is a legitimate trade, at least here in Australia!
My comment in response to the survey:
I would describe it as a desperate attempt to portray in the best possible light a scientific theory that has rapidly diminishing credibility among both scientists and the public at large. Rather than engage the substantive scientific problems posed by the theory of Anthropogenic Global Warming, this product seeks to enlist the idealism of uninformed citizens to spread propaganda. Despite being a lifelong environmentalist, I cannot endorse such a product.
My comment in the survey:
I would describe it as a desperate attempt to portray in the best possible light a scientific theory that has rapidly diminishing credibility among both scientists and the public at large. Rather than engage the substantive scientific problems posed by the theory of Anthropogenic Global warming, this product seeks to enlist the idealism of uninformed citizens to spread propaganda. Despite being a lifelong environmentalist, I cannot endorse such a product.
I pulled a Captain Kirk on them. I answered one Yes and one No.
Uh oh, I might have made the Internet explode.
Bob Long, You might want to frequent WUWT to get educated. All points of view are exposed here.
Bob Long, you might want to read this with 125 guys I agree with:
http://opinion.financialpost.com/2012/11/29/open-climate-letter-to-un-secretary-general-current-scientific-knowledge-does-not-substantiate-ban-ki-moon-assertions-on-weather-and-climate-say-125-scientists/
XO
Niff laments mightily on November 30, 2012 at 5:38 pm:
Its gone already. Pulled down. What did they say that was so embarrassing? How do I look it up on the Internet archive thingy?
Umm, Niff? The problem with that link was explained back in my previous comment, where I provided a working version.