White Coke Cans Fund Polar Bear Myths
Guest post by by Paul Chesser
For years Coca-Cola has given millions of dollars to eco-extreme group World Wildlife Fund, whose alarmism and perpetration of falsehoods are unmatched among its cohorts in climate activism. Now Coke has initiated a new campaign with WWF that features its iconic advertising species in an effort to drive more funding to the international nonprofit group to “protect the polar bears’ Arctic home.”
The promotion will include new packaging for Coke over the holiday season, changing its familiar red cans to white, and featuring an image of a mother polar bear and her cubs on the side. Coke says it will donate $2 million over five years to WWF for “polar bear conservation efforts,” and will also match donations made at iCoke.ca. Last year Coke gave WWF $1.64 million for its various activities globally.
“The planet is changing very quickly, and nowhere more quickly than in the Arctic,” says Gerald Butts, president of WWF-Canada.
“It’s really important that we all understand that they need our help,” he added. “Climate change is changing livelihoods, it’s changing migration patterns for species, and we want to plan ahead. We want a future for the Arctic where the communities of people who live there are vibrant and sustainable, and the iconic species – in particular the polar bear – has a long-term future on the planet.”
Butts speaks so little truth.
Read the rest here:
Unless you support the WWF, skeptics should boycott, any cans with the false message, on it.
When Coke detects a drop in sales and revenue, they will desist from lying propaganda and support from such organizations. Do NOT buy such labeled products. How we spend our money is the most effective vote, in a citizens, democratic arsenal. GK
Coke has always been a marketing juggernaut, and since they have been using the Polar Bear in ad campaigns since 1922, this makes perfect sense for them. Dubious science, excellent marketing. I’m still waiting for McDonalds or Starbucks to declare them self the Official sponsor of the Occupy Wall Street movement.
I think the cans look pretty cool myself. Anyhow, boycotting Coke for this is like Christians boycotting Coke for using Santa Claus in its ads. It doesn’t mean Coke really believes Santa Claus exists.
Bob Layson says:
November 1, 2011 at 3:06 am
……….I do not agree that fossil-fuel driven industrialisation makes the world a less inhabitable place. More humans can live in more regions of the world than ever.
________________________________________
Only the privileged super market predators of the EU, British Common Wealth and the USA think like that.
Anyone who has had to follow the north end of a south facing mule all day appreciates todays world of conveniences, indoor plumbing and heating among others.
The CAGW types want to decrease CO2 emissions by 80% that puts civilization back to before the 1800 roughly no matter how you slice it because the population has grown drastically and the 1800 CO2 emissions were twice the target. Rough Calculations HERE
If polar bears drank this crap, they would die from obesity, just like people. All sugar soda is bad for you, even if you’re a polar bear.
OT BUT Ha ha ha ha ha
http://blogs.news.com.au/dailytelegraph/timblair/index.php/dailytelegraph/comments/a_wrath_more_hellacious_than_satan_himself/
I can’t leave at Tips 🙁
[ Dial-up just won’t finish loading pages once they get so heavy ]
REPLY: Time to get into the 21st century and off dialup then. Look into satellite if DSL isn’t available. – Anthony
😉 Polar bears and heat stroke
http://www.ecoenquirer.com/polar-bear-heat.htm
Had a fun chat with Andrew, the writer of one of the articles about the demise of the polar bear.
Polar Bears Inbox
Eve Stevens
[snip- better check with the author of this email for permission before you post it ~mod]
Pepsi spun off its restaurants to YUM brands. Taco Bell, KFC and Pizza Hut and 2 more. None of them serve Coke. If you get hungry, those choices are predictable.
To make a genuine statement, white coke cans should contain only non-carbon(dioxide)ated brown stuff.
Mr Watts:
REPLY: “Time to get into the 21st century and off dialup then. Look into satellite if DSL isn’t available. – Anthony”
I relayed your suggestions to my folks, Thank you 🙂
So far, the only response [ toward your recommendations ] I got was…”Who is this Mr Anthony Watts?”.
Soooo…I shared your blog with them. I think, they are impressed – however, at times in my life, I’ve misread them entirely. They have a habit of skewing my best laid plains. Its quite eerie at times, how they are able to go from point one – straight to the conclusion of where I’m trying to drive their participation [ usually, it results in a fail for my endeavorers – when they skip the middle points ].
In the mean time, please remember: The Great Climatologist in the sky – loves those of us on dialup – as we work harder to read your excellent blogs! 🙂
One wonders what WWF is going to do with that money? Perhaps create artificial ice floes for the bears to float on when there isn’t enough real ice about? Maybe using recycled polystyrene?
Or maybe they will just pocket it and hope nobody notices. It’s not like anybody really likes to take too much notice of “charities” and how they spend their money. It would seem, well, uncharitable?
Here in New England, a local soda pop company,, Polar Beverages, had a polar bear as a symbol or trade mark for years before Coke started using the cuddly carnivore.. Polar complained. Coke explained: Our lawyer budget is bigger than your company budget. So there is at least one polar bear they will not protect.
I goes this Danish photographer said it best.
http://www.flickr.com/photos/jkroyer/6368801599/in/photostream
Coca-Cola found a marketing idea in the Arctic that combined its red-canned product with saving the snow-white polar bears. It turned its red Coke cans white for the holidays. But it has apparently backfired.
They’re dumping the white cans and switching back to red, sending them to stores next week
http://blog.sfgate.com/hottopics/2011/12/01/see-the-new-coke-can-that-caused-a-national-outcry/?tsp=1
From the Wall Street Journal:
“A Frosty Reception for Coca-Cola’s White Christmas Cans”
Coca-Cola Co. is switching back to its time-honored red just one month after rolling out its flagship cola in a snow-white can for the holidays. New seasonal cans in red will start shipping by next week, as white cans—initially expected to be in stores through February—make an exit.
http://online.wsj.com/article/SB10001424052970204012004577070521211375302.html?fb_ref=wsj_share_FB
But the WWF definitely exists, and gets part of the proceeds. I take it you’re OK with that?
What word starts with ‘L’ and rhymes with snoozer?