Climate Media’s Problem? Guess Again

From MasterResource

By Robert Bradley Jr.

“Climate alarmism and forced energy transformation is a losing argument now that the dust has settled. Exaggeration backfires, and here-and-now issues matter, not wasteful climate policies that do not and will not have any effect on climate for decades, if at all. As painful as it might be, it is time for Amy Westervelt (et al.) to check their premises. The Climate Industrial Complex is a beast just like, in her head, Big Oil.”

Amy Westervelt is in denial at DRILLED, a climate alarmist website. She gives four major reasons for “Climate Media’s Philanthropy Problem” (June 2, 2026).

“We’ve talked before about the massive bloodletting in climate media this year,” she begins:

even amidst the general demise of journalism, climate reporting stands out as having been hit particularly hard. The Washington Post and Reuters dismantled their climate teams, CBS did the same. Vox, The Los Angeles Times, and CNN all cut climate reporters in the recent past too. Last week, NPR joined the list, getting rid of its entire Climate Desk.

She then asks: “Why has climate been such a target?” She offers four theories (reproduced verbatim).

  • It doesn’t deliver audience numbers – This really depends on how you slice the data and which stories you’re looking at, but if you wanted to find numbers that justify cuts, you could, and if you wanted to find numbers that justified keeping climate stories in the mix, you could find those too;
  • “Nobody cares about climate” – This is only true if your definition of climate is detailed articles about atmospheric science. There are loads of surveys and polls out there that show people care a great deal about the things that climate action would deliver–clean air, consistent energy pricing, less dependence on a volatile commodity chief amongst them.
  • The business model for media is broken – This is certainly true, but why is it climate reporting in particular that’s being cut entirely, when other verticals are losing some but not all reporters?
  • Fear of the Trump administration – Certainly there’s a feeling out there that even saying the word “climate” or speaking negatively about oil companies could place one in Trump’s crosshairs, but good grief why bother even being a journalism outlet if you’re going to fold at the first sign of trouble?

Amy Westervelt then adds her own (fifth) theory that “philanthropy has particularly messed with the mechanics of climate journalism.” She explains:

… climate foundations that decided to dip a toe in the water of journalism over the past decade have done quite a bit of damage and are remarkably lacking in self awareness around it, probably for the same reason that they biffed it so hard in the first place: they never bothered to learn anything about journalism or media or even bring on consultants who know about such things to advise them.

Humm … but then she gets obtuse:

Instead, they took the same approach to journalism that their sworn enemies—oil majors—have: They focused on controlling the story and hijacking the influence of journalists and journalism to their own ends, as opposed to supporting an ecosystem that would benefit not only their own cause but democracy as a whole.

Get that? I didn’t.

How about this. Mega-money to create climate change as a top-tier issue has been in overdrive since the late 1980s. That is three-going-on-four decades. We have had Al Gore, the United Nations (IPCC), Greta, and monied foundations tooting the alarmist horn.

Predictions of ruin have come and gone. Meanwhile, energy systems designed (for the most part) by consumers has been coopted by the inferiors wind, solar, and batteries to create a new set of economic and environmental problems. Big Green has looked the other way at the industrialization of the landscape in their quest to replace fossil fuels with dilute, intermittent, low-capacity renewables.

And the grassroots (those living near these projects) have increasingly said that enough is enough. The current number of delayed or cancelled ‘clean” energy projects is 1,278, according to Robert Bryce’s databank: 617 for wind, 508 for solar, 153 for batteries. And the trend, which began in earnest in 2015, has dramatically increased year-to-year.

The sum result? Losing politics for cause. A recent New York Times article on the retreat from climate alarm by Lisa Friedman and Brad Plumer is required reading for Amy Westervelt. “With voters worried about spiking gas prices and inflation, some of the party’s leaders argue that they should stop trying to throttle oil and gas….

It’s a rejection of the approach taken during the Biden administration, which treated climate change as an existential threat and tried to stop new drilling and pipelines…. A recent Economist/YouGov Poll showed that just 5 percent of Americans say climate change is their top voting issue. By contrast, 29 percent say their top priority is inflation and prices, and 13 percent cite jobs and the economy. A number of strategists have urged Democrats to stop talking about the issues that excite already-committed voters and broaden their appeal.

Climate alarmism and forced energy transformation is a losing argument now that the dust has settled. Exaggeration backfires, and here-and-now issues matter, not wasteful climate policies that do not and will not have any effect on climate for decades, if at all.

As painful as it might be, it is time for Amy Westervelt (et al.) to check their premises. The Climate Industrial Complex is a beast just like, in her head, Big Oil. Consumers matter. Taxpayers matter.

How to begin a rethink? It must begin with internally. As Milton and Rose Friedman once said:

The only person who can truly persuade you is yourself. You must turn the issues over in your mind at leisure, consider the many arguments, let them simmer, and after a long time turn your preferences into convictions. [1]

[1] Milton and Rose Friedman, Free to Choose (1979), p. xii.

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56 Comments
Bill Toland
June 19, 2026 2:16 am

It’s been obvious for years that there is no climate crisis. The media know this but it was fashionable and virtue signalling to pretend that there was a problem. The problem for the media is that the public is wising up to their nonsense. Every proposed “solution” to the “climate crisis” damages the economy and living standards for no benefit at all. The media are backing off because their own credibility is being destroyed by pushing discredited nonsense.

Denis
Reply to  Bill Toland
June 19, 2026 6:41 am

Bill, I don’t believe that the “media” were pretending there was a problem and writing accordingly. Instead, I believe that they were truly convinced that climate issues were existential as Biden and so many other governments (the UK, Germany….) also believed and to great extents still do.

Most journalists are not trained in any hard science. They are trained to write well in the language of their nation and to report what very important people say. Even though every type of climate data is freely available on the web, climate4you.com for example, they do not look at it and try to reconcile data with claims. As a consequence, a large proportion of the US population and that of other nations believe that climate calmaties are present or will be soon upon us. Storms, for example, are not getting worse as often “reported” or even less worse; they are the same now in both number, strength and cyclicity as before. Similarly droughts, floods, forest fires and other calamities proclaimed by some sciency people to be getting worse, are not. Even the underpinning of CO2 warming, that CO2 warmth increases atmospheric humidity which causes even more warming, is simply untrue; atmospheric humidity is either declining or remaining the same over the past several decades. Go to climate4you.com and the climate+clouds button and see for yourself.

An acquaintance some years back, Chairman of a major Virginia university Communications Department, lamented to me that the students in his School of Journalism were the least intelligent, least resourceful and least curious of any of the students in his other Schools or in any of the other many Departments of the University. He didn’t know what to do about it. It seems that these students and those from other similarly afflicted Schoools of Journalism wound up writing about global warming, errantly called “climate change” in recent times. In my view, such writers are dangerously incompetent, ignorant of what they write and too lazy to find and report the clearly evident truth. There is no pretense about it.

Jeff Alberts
Reply to  Denis
June 19, 2026 8:42 am

“Bill, I don’t believe that the “media” were pretending there was a problem and writing accordingly. Instead, I believe that they were truly convinced that climate issues were existential as Biden and so many other governments (the UK, Germany….) also believed and to great extents still do.”

I think both things can be true at the same time. It’s pretty clear that some are true believers, and some are propagandists, lying for “The Cause™”.

Jeff Alberts
Reply to  Bill Toland
June 19, 2026 8:40 am

The “Climate Crisis” was just another weapon to use in the fight against humanity. Those who were already convinced that humans were a blight on the Earth didn’t need any more convincing. This was just another “see! I told you so!” tool.

Others, mainly globalists, saw it as a lever to remove the West, specifically the US, out of their leadership role.

Reply to  Bill Toland
June 19, 2026 10:35 am

The climate crisis “problem” was damaged / destroyed by the idiotic “Net Zero” solution. The fact that the “solution” was (and is) rubbish doesn’t negate the climate crisis “problem”. The “problem” can be seen to be rubbish from first principles. But don’t confuse the “solution” with the “problem”.

June 19, 2026 2:18 am

But the Believers still believe.
A national chain of local newspapers in the UK just this week had a half page article demanding that the climate scare film “People’s Emergency Briefing” be broadcast on national TV. And the local MP agreed.
The believers still think we are doomed and it is they who are right.
It is still a very odd world where feelings and emotions outweigh logic and reason.

Reply to  altipueri
June 19, 2026 2:28 am

See here, if it loads:
Oh it doesn’t. 3mb max photo size. Wot? It’s not 1990 anymore.

Reply to  altipueri
June 19, 2026 4:39 am

Convert it to .jpg and it almost certainly will be smaller than 3 MB.

Reply to  altipueri
June 19, 2026 3:13 am

This should be a photo of the article demanding that the climate scare film be on national tv in the UK:

MidWeekHerald20260619
Reply to  altipueri
June 19, 2026 4:43 am

“The People’s Emergency Briefing”

What a name!

Jeff Alberts
Reply to  Joseph Zorzin
June 19, 2026 8:44 am

People’s Front of Judea.

Reply to  Jeff Alberts
June 19, 2026 9:05 am

Had to look that up to remind me of that old movie.

Eamon Butler
Reply to  Joseph Zorzin
June 19, 2026 3:12 pm

Should be, ”The People’s Liberal Emergency Briefing Society”

Reply to  altipueri
June 19, 2026 5:10 am

Richard Foord is a Liberal Democrat. That’s all you need to know.

Reply to  JeffC
June 19, 2026 6:02 am

I had a conversation with Vince Cable formerly leader of the Lib Dems and after a bit he admitted that the Stern Report fiddled the figures because otherwise the data wasn’t alarming enough. So he knew. Foord I think is just dim and gullible as most MPs are.

strativarius
Reply to  altipueri
June 19, 2026 3:55 am

MP

Manifest Prat.

Reply to  altipueri
June 19, 2026 4:38 am

Apparently many Brits are horrified of a somewhat warmer, sunnier weather. 🙂

strativarius
Reply to  Joseph Zorzin
June 19, 2026 5:30 am

I have yet to meet one.

Reply to  Joseph Zorzin
June 19, 2026 5:44 am

Yes, a heatwave in the UK is like a couple of mild, sunny days around here.

The UK has a very mild climate.

tedbear
Reply to  Joseph Zorzin
June 19, 2026 6:34 am

After decades of appalling summers, they’re probably understandably somewhat afraid what could happen if temperatures hit 28c for a whole week before the more common 22 here and there.

Reply to  tedbear
June 19, 2026 8:57 am

Right, the pasty faced Brits might get a tan. 🙂

cartoss
Reply to  altipueri
June 19, 2026 6:12 am

OK but they should balance the fictional film with a showing of non-fiction ‘Climate the Movie’

Reply to  cartoss
June 19, 2026 7:30 am

They should, but they won’t.
Even otherwise sane people that I tell the UNIPCC has admitted the RCP8.5 scenarios are implausible, do not accept that affects any of the scare stories from the last 25 years. They won’t accept they were fooled.

Reply to  altipueri
June 19, 2026 8:57 am

It’s almost impossible to get deprogrammed from cult religions.

strativarius
June 19, 2026 2:52 am

The UK media is in full hysterical cry about our impending doom caused by <0.05% of CO2 in the atmosphere…

The most important number of the climate crisis – 425.5ppm (0.0425%)
Above Safe level – 75.2ppm (0.0075%)
https://www.theguardian.com/uk/environment

And a Friday funny from Damian Carrington…

My trip to meet the scientists trying to refreeze the Arctic
Slashing carbon emissions to zero by ending the burning of fossil fuels is how the climate crisis ends. 

In Cambridge Bay, researchers from the Real Ice project braved temperatures of -40C…. 

Utter nonsense. And it’s all based on RCP8.5 in Blighty.

Reply to  strativarius
June 19, 2026 3:11 am

“My trip to meet the scientists trying to refreeze the Arctic”

WHY the “F” would anyone want to do that.

Arctic sea life last seen in the MWP is only just starting to return.

Arctic sea ice level are still in the top 5-10% of the Holocene

A frozen Arctic is a desolate aquatic region.

Reply to  strativarius
June 19, 2026 4:15 am

I have read papers where Arctic and glacial scientists have anthropomorphized ice, attributing to it human thoughts and emotions. Hey — it’s ice. It doesn’t have feelings. It doesn’t care if it melts. Melting ice is not a tragedy.

strativarius
Reply to  pflashgordon
June 19, 2026 4:31 am

Despite all the failed predictions on Arctic summer melt and the observed in the real world results they still believe.

Reply to  strativarius
June 19, 2026 5:12 am

Belief doesn’t care about facts.

Reply to  pflashgordon
June 19, 2026 1:28 pm

anthropomorphized ice, attributing to it human thoughts and emotions”

What gender.. or can’t they define that ??

michael fellion
Reply to  strativarius
June 19, 2026 5:48 am

AT 75.2 ppm most animal life and plant life would be dead due to lack of food from plants both for themselves and animals.

John Hultquist
Reply to  michael fellion
June 19, 2026 7:57 am

michael,
That 75.2 number is confusing. What is meant is that the concentration is that much above 350ppm.
[425.5 – 75.2 = ~350]
James Hansen and collegues, in 1988, asserted that 350 ppm was the upper limit to a “safe” concentration of CO2 in Earth’s atmosphere. That limit was already breached — in May of 1987.
I think the most important number is 42. Hansen and the next 41 “climate experts” ought to be (fill in your own idea).

strativarius
June 19, 2026 3:01 am

UK Roundup

Burnham wins and Starmer is on the way out. Miliband tipped to be chancellor – net zero money achieved.

Big upset in Oil country

Tories upset SNP with historic Aberdeen South by-election win
Douglas Lumsden’s victory by 6,000 votes vindicates Kemi Badenoch’s ‘referendum’ on North Sea drilling
https://www.telegraph.co.uk/politics/2026/06/19/tories-win-aberdeen-south-by-election/

Drill baby drill.

Sean2828
June 19, 2026 3:22 am

The biggest farce about about the climate movement is tens of trillions of dollars have been spent and over the last 30 years annual global CO2 emissions have increased by half a billion tons annually. Emissions are nearly twice as high today as they were in 1988 when the alarm was first sounded. They may be lower in developed economies but they are much higher in developing economies.
If the actual global CO2 emissions each year were released with the same fanfare and headlines as the GDP or the unemployment rates, there is not a person in the world who would take the UN’s climate agenda seriously anymore.

Reply to  Sean2828
June 19, 2026 4:22 am

And developed countries have destroyed their own industrial economies by offshoring their manufacturing to places like China and Southeast Asia. The West’s flat or diminishing CO2 emissions profile, somewhat attributable to increased use of natural gas, is mostly due to the fact that the developing economies are now making what we used to make with concomitant increases in CO2 emissions. Wind, solar and batteries are a mere also-ran — an ill-conceived, costly, and useless distraction.

Reply to  pflashgordon
June 19, 2026 4:49 am

Wokeachusetts’ state government loves to brag how it’s lowered its carbon emissions. It fails to mention it’s because we’ve lost most industries and people can’t afford to be comfortable in their homes with heat and AC- due to the 2nd highest electricity cost in the nation. The loss of working class jobs means nothing to the elites in Bah-stin.

Jeff Alberts
Reply to  pflashgordon
June 19, 2026 8:48 am

And many of those “developing” countries don’t give a damn about pollution, real or imagined.

June 19, 2026 4:33 am

Amy Westervelt holds a bachelor of arts degree in journalism from University of California -Berkeley. What else needs to be said?

John Hultquist
Reply to  pflashgordon
June 19, 2026 8:07 am

About another writer in a different paper with the subject being an EV manufacture, I made a similar comment. After a few hours the comment was removed, having violated the sensibility of the reviewer. I guess we are not supposed to point out that writers ought not write about subjects they don’t understand.

June 19, 2026 4:37 am

“NPR joined the list, getting rid of its entire Climate Desk”

Now, if only it would get rid of its people who have TDS. There’d be nobody left of course. Listen to NPR and 95% of the time I try- within 10 seconds I’ll hear the name Trump and how horrible he is, or at least his administration. So, it no longer gets $$$ from the public but it should also lose its name that includes “Public” since that implies it has some national authority which it doesn’t have.

Reply to  Joseph Zorzin
June 19, 2026 11:59 am

I used to wake up to NPR on my clock radio and would count the number of biased statements or logical fallacies instead of using the clock’s snooze function. Typically, that would only take about 10 minutes to hit about 5, or so.

June 19, 2026 4:54 am

“…consistent energy pricing, less dependence on a volatile commodity chief amongst them. “ Some journalist she is.

If she were to spend merely 10 or 20 minutes doing a little AI assisted research, she would find that gasoline prices today, adjusted for inflation, are essentially the same as they were in 1960, which is also just about the long-term average. Notable exceptions were transient conditions such as the 2008 recession and the 2012 spike due to Iran threatening to close the Strait of Hormuz, and US hurricane strikes that impacted the refining sector. Shortly afterward, the shale oil boom expanded supply.

Here we are again in 2026 with Iran causing global oil price disruption. Prices have already begun to quickly drop back to the norm and stay that way if President Trump continues to have his way with the Iranian government and if some stupid, shortsighted Democrat doesn’t get elected.

Reply to  pflashgordon
June 19, 2026 6:13 am

Democrats caused the Iranian nuclear problem Trump is trying to fix.

Whenever Democrats are involved in foreign policy, disaster ensues.

Democrats are incapable of dealing adequately with murderous dictators. Their first instinct is to appease murderous dictators, not oppose them.

All American “Forever Wars” were caused by Democrats, and should be called “Democrat Forever Wars”. Democrats are incapable of directing a successful war. They have proven it time and time again.

Notice how our current group of Democrats adopt the Iranian talking points. Everything they do with regards to war undermines our efforts. Democrats are anti-American.

I heard Trump say the other day that the Vietnam war lasted 19 years. That doesn’t tell the whole story.

Americas experience in Vietnam started after World War II ended in 1945. The U.S initially put a very few military trainers and advisors in South Vietnam to train their military, in an effort to prevent the communists from taking over. The fighting was intermittent and few Americans were involved.

The Vietnam war really started in 1965, when the U.S. Marines landed. That’s when major combat started for the U.S.

In 1968, the North Vietnamese simultaneously attacked over 100 towns and cities in South Vietnam during the Tet holidays.

The U.S. and South Vietnamese militaries practically destroyed the North Vietnamese attackers. Now, was the time for the United States to invade North Vietnam proper and put an end to the war. The U.S. military would have rolled them up in short order and the war would have been over.

Unfortunately, a Democrat, President Johnson, was in charge, and he could not pull the trigger, just like all Democrats, so U.S. troops sat tight and the war continued through 1973, when a Peace Agreement was finally signed.

The Vietnam war discombobulated President Johnson so much that he declined to run for president again.

Democrats can’t pull the trigger. They could not pull it on Iran, and look what we got. Trump is not afraid to pull the trigger. Our enemies have learned this and this knowledge will keep them at bay.

Democrat Forever Wars. If you don’t want that, then don’t vote for Democrats.

John Hultquist
Reply to  Tom Abbott
June 19, 2026 8:13 am

Search: Kennan Doctrine
Name is that of George F. Kennan

MarkW
Reply to  Tom Abbott
June 19, 2026 3:47 pm

The leadership of the US was afraid that if they won in Vietnam too handily, that it would push Russia into a corner and might cause them to consider going nuclear to prevent a collapse of their empire.
As a result, the US never tried to win the Vietnam war. They hoped to wear out the Russians and the N. Vietnamese enough that they would settle for a negotiated settlement. Something along the lines of North and South Korea.
Unfortunately, thanks to the many Soviet spies in Washington, the Soviets were well aware that this was the strategy.
They knew that thanks to their agents in Washington and the US media, that before long the US public would grow tired of the war and demand a withdrawal, regardless of consequences.
The enemies of the US know that no matter what the conflict is about, all they have to do is wait a few months, and their allies in the US will demand that the US withdraw.

June 19, 2026 5:08 am

As painful as it might be, it is time for Amy Westervelt (et al.) to check their premises. The Climate Industrial Complex is a beast just like, in her head, Big Oil. Consumers matter. Taxpayers matter.

Taxpayers AND consumers matter. Despite the bleating about renewables being cheaper consumers are tired of electricity prices increasing exponentially with no end in sight.

Many folks I talk to have expressed their concerns about where all this money being invested is ending up and how government is behind the spending.

This whole mess should be an example of what socialism and communism failures are. Government cannot replace the marketplace. It has never worked to advance society anywhere it has been implemented. Bureaucrats would like everyone to believe that it just wasn’t implemented correctly but they now have the knowledge and wherewithal to do so now? LOL! They end result will be no different than any time in history, totalitarianism.

Reply to  Jim Gorman
June 19, 2026 4:15 pm

Same plan, but this time it will work. How many times have I heard this illogical nonsense? More than I can count. It’s no different than when they tell you, “It’s worse than we thought.” If that’s truly the case, then your original thinking was faulty. Why should I believe it’s improved now?

Politicians like to tell you that only they can offer you salvation. That’s not their job. This should be your first clue to stop voting for them.

michael fellion
June 19, 2026 5:21 am

From my local news on TV the story of doom and gloom seems unchanged. The problem with the article being commented on is the NASA record only goes back to 1979 with the record low in 2012. 2025 has almost 50% more ice at the low. 1930’s heat wave is ignored, 1000 AD centuries long warm period is ignored as are similar shorter periods. No satellites but there are estimates using other means of sea ice extent. The news makes money with doom and gloom not actual information. Not a word on anything after the news has milked it for the bucks.

oeman50
Reply to  michael fellion
June 19, 2026 5:41 am

My local paper puts the latest articles on climate change at the bottom of the weather page. Haven’t they gotten the news?

michael fellion
June 19, 2026 5:41 am

The media pander to the herd which wants somebody to tell them what to do. All politicians and regimes use that mind set. Religion exists due to the mindset. Last year had almost 50% more ice than the 2012 low on records which go back to 1979, hence the 50 year claim. The previous warm periods like say the 1930’s, or the medieval warm period or the roman warm period are simply ignored despite estimates of ice from various researchers. Doom and gloom sell, makes money and advances the careers of politicians and folks like Ma nn. Reason and facts do not.

strativarius
June 19, 2026 7:03 am

Media opportunity

The count at the by-election of Makerfield where A. Burnham won a majority.

Pictured with Count Binface (Monster Raving Loony party) and A. Wildlife candidate
comment image

strativarius
Reply to  strativarius
June 19, 2026 7:10 am

Some say Burnham looks rather like Captain Black…

comment image

Captain Black

Reply to  strativarius
June 19, 2026 8:34 am

Correction: Count Binface represents the Count Binface Party. Howling Laud Hope was The Official Monster Raving Loony Party candidate. And even that wasn’t the one in the fox suit. Who says we don’t take politics seriously in the UK?

Laws of Nature
June 19, 2026 7:04 am

I am not aware of any critical discussion what exactly if means that older model based projections were “spot on” (or at least precieved to be).

We know that the models were lacking (and still are, for example there are recent papers 2026 asking questions about the modeling of solids in the troposphere, dust and falling ice).
How can a right prediction be drawn from a flawed model unless the details and physics of the model are completely meaningless?

strativarius
Reply to  Laws of Nature
June 19, 2026 7:25 am

lacking “

Are they really lacking in creative, nay inventive, assumptions and parameters? Not these days. But they are still entirely wrong.

https://pcmdi.llnl.gov/CMIP6/Guide/dataUsers.html

What really irks me is their insistence on calling a computer model run an ‘experiment’, when it is nothing of the sort. If I do my accounts on a computer is that an experiment? No. It’s a nightmare.

CMIP6 experiments including lists of forcings, model configuration, numerical requirements, information about building the ensembles

Jeffrey Guy
June 19, 2026 10:22 am

In early 70s I took an elective course in college that surprised me and it taught me about the Climate and how it was being monitored over time and what was changing the monitoring. It has stuck with me as I getting my Electrical Engineering degree.

I learned that people had used readings at specific locations that over time became more urban, concrete and often airport with jet wash causing temps to be higher then 100 years ago. Also many areas around the world are not monitored, like in Africa, Asia, and South America due to jungle or difficult areas.

The push by certain people and groups against electrical power plants of various types needs to end. This has been big by journalists for decades yet it seems they do not know what is best for both the economy and for the climate. Democrats, Liberals, and Journalists push Wind Power and Solar but both have very negative issues. The best electric production are power plants made of Nuclear, Natural Gas, Various Oil, Hydroelectric, and coal.