
In TV there’s been this saying forever: “if it bleeds it leads” referring to what story would be the lead story in the TV newscast. It stands to reason then that “environmental catastrophe” would get more airplay and print. This study confirms what I’ve known for a very long time – chaos sells newspapers and makes ratings. Except…now people are getting saturated. AGW has become the O.J. Simpson story of our time, it has worn out its welcome. – Anthony
Media Tend To Doomsay When Addressing Environmental Issues

A reporter takes notes during a demonstration for the enforcement of the Kioto protocol in in Calgary (Canada). (Credit: ItzaFineDay (Creative Commons))
ScienceDaily (July 9, 2009) — This study, undertaken by researchers from the University of the Basque Country (UBC), analyses the role played by the media in creating and spreading a stance regarding the protection of the environment, sustainable development and natural heritage.
This research, published in the latest issue of the Revista Latina de Comunicación Social (Latin Journal of Social Communication in English) proposes and performs an analysis of the dialectic strategies used by the daily press to treat environmental information. Jose Ignacio Lorente, a lecturer at the UBC and one of the researchers who participated in the project told SINC that the study was concerned with “the way in which social communication media, particularly news media, contribute to creating and spreading social visions of sustainable development and the conservation and protection of the environment in general and natural heritage in particular”.
The research team studied the information published in connection with the environmental summit held in Bali in 2007. Apart from this analysis, the researchers complemented this information with a survey carried out in Urdaibai the Basque Country. The questions referred to the perceptions, attitudes and willingness to participate in mitigating the adverse effects of climate change, aspects in relation to the social representations identified in the analysis of the contents of the study. Read the rest of this entry »
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